CHAPTER 3 Flashcards
Refers to the economic theories of the firm that are based on the premise that a firm’s competitiveness and ability to create value is a function of the industry structure where it belongs
INDUSTRIAL ORGANIZATION
Chain of activities that a firm managed to transform inputs into outputs that provide value for customers.
VALUE CHAIN
Pertains to logistics that allows the firm to get the needed supplies and raw materials.
INBOUND LOGISTICS
Actual production or processes that a firm performs in order to directly transform inputs into marketable outputs.
OPERATIONS
Pertains to systems and channels that the firm uses to bring its products and services to customers.
OUTBOUND LOGISTICS
Pertains to the activities that communicate, inform, and educate the consumers about the value of the firm’s products and services.
MARKETING AND SALES
Known as after sales-services, this pertains to all other activities that a firm is obligated to provide to consumers after consummation of sales.
SERVICES
Refer to the organizational processes that directly add value to a firm’s products and services
PRIMARY ACTIVITIES
Support activities refer to the organizational activities that, while not directly adding value to the products and services, add value to the management and coordination of primary processes.
SECONDARY ACTIVITIES
Refers to the organizational structure, operating policies, compensation and penalties systems, hierarchy and accountability, and management styles.
FIRM INFRASTRUCTURE
Pertains to hiring, training, developing and motivating personnel for the organization.
HUMAN RESOURCE MANAGEMENT
This refers to the tools that the firm uses to produce its products and services, including equipment, software, technical knowledge, procedures and protocols.
TECHNOLOGY
Pertains to the ability of the firm to find the best suppliers, with best quality supplies and materials, for its operations.
PROCUREMENT
Refers to the most essential premises behind a firm’s existence.
BUSINESS MODEL
Business model involved the acquisition of products from suppliers presenting these in appealing manner for shoppers to browse
RETAIL STORES