Chapter 2 (the entrepreneur) Flashcards
What is entrepreneurial mindset
-opportunity to present something new
-expanding or starting a business based on a gap in the market
What are the 3 subsections of thinking structurally? explain each of them
1) mental leap: using existing market knowledge to help satisfy new market
2) superficial similarities: basis elements of technology match basic elements of the market
3) structural similarities: underlying mechanisms of technology match underlying mechanisms of the market
What is effectuation thoery
Have resources on hand and see what can be made with it
What is causation theory
Have a goal in mind and find the resources to get to that goal
What is bricholage
Instead of manipulating the end product, you manipulate the resources
What is boostrapping
Instead of buying resources, you rent them to get over resources scarcity
What is cognitive adaptability
-think of adapt mentally
-Ability to act appropriately, reflect upon, understand and control one’s thinking and learning
What are the 4 steps to cognitive adaptability
1) comprehension
2) connection
3) strategy
4) reflection
What are the 3 characteristics
1) the need for achievement
2) the need for power
3) the need for affiliation
What is the acronym for the 7 themes of desirable entrepreneur
C
C
L
O
T
C
M
What are the 7 themes of desirable and acquirable attitudes and behaviours
1) commitment and determination
2) courage
3) leadership
4) opportunity obsession
5) tolerance of risk, ambiguity and uncertainty
6) creativity, self-reliance and adaptability
7) motivation to excel