Chapter 2: Microeconomics Flashcards
What is a market?
All those buyers and sellers who influence the price of a particular good or service
What are the conditions for a market to exist?
- There must be at least one potential buyer and one potential seller of a good or service
- Sellers must have a good/service that they are willing to sell
- Buyers must have the means to purchase the goods/services
- Terms of exchange must be agreed on
- Transaction should be formalised
What determines which goods or services consumers buy and how much they are prepared to pay for them?
Value
Utility
Price
What does the concept of value prove?
- Expressed by the amount of money willing to be sacrificed
- measured in terms of monetary units
- determined by satisfaction
What does the concept of utility prove?
- The more benefit consumer finds in consumption, the greater the satisfaction
- Utility is subjective and differs from person to person
What does the concept of price prove?
- Defined by the amount requested or offered to obtain a good/service
- We assume price is equal to value
- people are not forced to buy
- If they don’t buy demand drops, if they buy supply is sustained or increased
What is total utility?
The total benefit or satisfaction that a consumer derives from consuming a good or service
How do consumers spend their money?
In a way that will maximize the total utility they derive
What are markets composed of?
- Buyers and sellers
- product and factor markets
- generic markets
Explain the composition of buyers and sellers
- Buyers as a group determine the demand and sellers as a group determine the supply
- Markets are established by interactions between buyers and sellers
- These interactions can be direct or indirect
Explain the product and factor markets
- Markets for goods and services are called product/goods markets, for factors they are called factor markets
- the demand for the services of factors is derived from demand for products produced by these services
Explain generic markets
- There are world generic markets for wheat, maize coffee etc.
- Each of the markets are interlinked but are also separate
- Like Russian dolls
What are the different forms of markets?
Perfect and imperfect markets
What are the four characteristics by which a market can be identified?
- The number of producers
- The nature of the product
- Barriers to entry
- Availability of information
What is a perfect market?
A market where no supplier is able to manipulate the price