Chapter 2 Flashcards
What is cultural identity
The particular character of the group communication system that emerges in a particular situation
Cultural identities are … Through communication
negotiated, co-created, reinforced, and challenged
Cultural identity emerges when…?
Messages are exchanged
Avowel
Our preception of ourselves
Ascription
Our perception of others and their perception of us
Core Symbols
The turban, chadur, wai, etc
Labels
The hyphenated Canadian
Chines-Canadian
Norms
Standards for performing culture appropriately and effectively and includes:
Affective (emotions and feelings) cognitive, behaviours
Context is
the information that surrounds an event; it is bound up with the meaning of the event
High Context:
A HC communication or message is one in which most of the information is already in the person, while very little is in the coded, explicitly transmitted part of the message
High Context: The group prefers to derive meaning from …
Observations
Is communication Indirect or direct?
Indirect
What 3 clues indicate HC context?
- Pay attention to contextual cues, non verbal behaviour, silence and sometimes metaphors
- Emphasis is based on trust in nonverbal communication
- Less verbal, comfortable with silence and reading between the lines
Low Context (LC)
The mass of the information is vested in the explicit code
In low context situations the group prefers to derive meaning from…
talk