Chapter 17 (cont) Flashcards
Supermarkets (ex: Harris Teeter)
limited nonfood, diff types of foods
Supercenters (ex: Wal-Mart)
discount store
Warehouse clubs (ex: Costco)
limited assortment, little service
Convenience (ex: Sheetz)
limited variety, good locations
New trends in food=
online grocery delivery and food delivery services like HelloFresh
Department stores (ex: Kohl’s)
large variety and an assortment
Full-line discount store (ex: Target)
large variety, low prices and little service
Specialty stores (ex: Toys and Co)
limited merchandise with service
Drugstores (ex: CVS)
pharmaceuticals and health
Category Specialist (ex: Best Buy)
a narrow but deep assortment of merchandise
Extreme-value retailers (ex: Dollar General)
offer limited merchandise at very low price
Off-price retailers (ex: TJ Maxx)
inconsistent assortment of brand name goods at discount
Service retailers (ex: night club)
pay for house cleaning or personal training
Private-label brands
companies make them for stuff they know people are buying (ex: GNC)
Omnichannel shopping
deeper and broad selection, personalization, increase customer satisfaction, expand market presence