Chapter 12: Perfect Competition Flashcards

1
Q

Markets (sellers) can be part of one of four types of market structure?

A
  1. Perfect Competition
  2. Monopolistic Competition
  3. oligopoly
  4. Monopoly
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2
Q

What is a pure monopoly? (4)

A
  • one firm
  • unique product, no close substitutes
  • firm has considerable control over price
  • other firms cannot enter industry
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3
Q

Why can’t other firms enter the industry in a monopoly? (2)

A
  • due to regulation or due to high start-up costs
  • in a natural monopoly, there is no room in the market
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4
Q

Give 2 examples of pure monopolies

A

local utilities and subway systems

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5
Q

What is an oligopoly? (4)

A
  • a few firms
  • price control is minimal if no collusion
  • difficult for other firms to enter industry
  • a lot of advertising
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6
Q

What are some examples of oligopolies?

A
  • automobiles, banking, airlines
    so like firms are big and few enough so that each of them matters
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7
Q

What is monopolistic competition? (5)

A
  • many firms
  • differentiated products
  • some control over price, but limited
  • easy for other firms to enter the industry
  • heavy advertising, brand names
    retail trade, pop, coffee shop
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8
Q

What is pure competition? (4)

A
  1. lots of firms, but each firm is a very small player so too small to have any effect at all
  2. Indistinguishable product to consumers, so as long as the price is the same, consumers are indifferent
  3. Easy entry, no legal, technological, financial obstacles to prevent entry or exit
  4. Perfect information so buyers and sellers know the market price and quality of standardized products
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9
Q

in pure competition, what is price set by? (2)

A
  • supply and demand curves
  • an individual firm is a “price taker” as it cannot change market price and can only adjust to it
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10
Q

Does pure competition need advertising?

A

no
ex. agriculture, stock market
u should study pure competition cuz its a benchmark

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11
Q

What is the demand slope for perfect competition industries?

A

typically downward sloping

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12
Q

What is the demand curve for perfect competition firms?

A

horizontal and perfectly inelastic

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13
Q

What is production in the short run for PC firms?

A
  • cannot change price
  • only two decisions: how much to produce or should I even produce at all?
  • in other words, the PC firm only chooses quantity that will MAXIMIZE profit
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14
Q

How do firms determine profit maximization?

A
  • we now have cost curves, with these, firms can determine the optimal level of output to maximize profit
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15
Q

Profit formula

A

profit = revenue - costs

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16
Q

Profit maximization graph

A
17
Q

How do we determine graphically when profit is maximized?

A
  • level of Q for which Marginal Revenue = Marginal cost
    RULE NUMBER 1!!! MR = MC
18
Q

What is total revenue?

A
  • the amount of money the firm receives from selling tis product
19
Q

Total revenue formula

A

TR = P*Q

20
Q

Average revenue formula

A

Total revenue/quantity

21
Q

What is marginal revenue?

A
  • the amount of revenue received from selling one more unit of the product
22
Q

marginal revenue formula

A

change in TR/change in Q

23
Q

For a perfectly competitive firm, what is the formula for TR, AR, MR?

A

see graphs PLEASE

24
Q

Profit graph

A

remember that decisions are automatic