Chapter 10 Beginning And Ending The Speech

Question 0

Credibility

Answer 0

The Audience’s perception of whether a speaker is qualified to speak on a given topic. The two major factors influencing a speaker’s credibility are competence and character

Question 1

Rhetorical question

Answer 1

A question that the audience answers mentally rather than out loud

Question 2

Goodwill

Answer 2

The audience’s perception of whether the speaker has the best interests of the audience in mind

Question 3

Preview statement

Answer 3

A statement in the introduction of a speech that identifies the main points to be discussed in the body

Question 4

Crescendo ending

Answer 4

A conclusion in which the speech builds to a zenith of power and intensity

Question 5

Dissolve ending

Answer 5

A conclusion that generates emotional appeal by fading step by step to a dramatic final statement

Question 6

Seven elements in the speech communication process

Answer 6

Sender, message, receiver, feedback, channel(medium), interference, and situation