Chapter 10 Flashcards
What is the difference between motives and motivation?
- -Motives are the needs, wants, interests, and desires that propel people in certain directions, propel us to achieve important goals (driven by social/psychological factors while drives come from within the person)
- -Motivation involves goal-directed behaviour
What is the drive theory to motivation?
–A drive is an internal state of tension that motivates an organism to engage in activities that should reduce this tension (pursue actions that will lead to drive reduction)
•Instinct: an unlearned behaviour (automatic)
•Homeostasis: when the body is in balance ex. not enough food, high body temperature
•Need: a state of tension within the person (unbalance) ex hungry, too hot
•Drive: the motivation that results from the need
– Drives are based on needs, and as need is satisfied, tension is reduced
–However, homeostasis appears irrelevant to some human motives (ex. a “thirst” for knowledge, eating when not hungry, etc)
deficit –> need —>drive —>behaviours needed to satisfy the need/ thoughts and fantasies
What is the incentive theory to motivation?
- -An incentive is an external goal that has the capacity to motivate behaviour (ice cream, a juicy steak, a monetary prize, approval from friends, an A on an exam) –the properties of a reinforcer
- -Incentives can be positive or negative. The positive incentive of a good grade motivates studying behaviour. The negative incentive of failing a course motivates you to avoid skipping class.
- -However, people can’t always obtain the goals they desire: Expectancy-value models
- -According to expectancy-value models, one’s motivation to pursue a particular course of action will depend on two factors: (1) expectancy about one’s chances of attaining the incentive and (2) the value of the desired incentive. (Ex. likelihood of getting the promotion and how appealing/valuable that promotion is to you)
How are drive and incentive theories to motivation contrasted?
- -Contrasted as push-versus-pull theories
- -Drive theories emphasize how internal states of tension push people in certain directions. Incentive theories emphasize how external stimuli pull people in certain directions
- -According to drive theories, the source of motivation lies within the organism. According to incentive theories, the source of motivation lies outside the organism, in the environment
What is the evolutionary theory to motivation?
- -human motives and those of other species are the products of evolution, just as anatomical characteristics are
- -They argue that natural selection favours behaviours that maximize reproductive success
- -ex. consider, also, the affiliation motive, or need for belongingness. The adaptive benefits of affiliation for our ancestors probably included help with offspring, collaboration in hunting and gathering, mutual defence, opportunities for sexual interaction, and so forth
What is the brain biology of hunger?
- -it was once thought that stomach contraction (growling) causes hunger but later research showed that people continue to experience hunger even after their stomachs are removed
- -The lateral hypothalamus (LH) and the ventromedial nucleus of the hypothalamus (VMH) are elements in the neural circuitry that regulate hunger (not key elements)
- -the arcuate nucleus and the paraventricular nucleus play a larger role in the modulation of hunger
- -the arcuate nucleus has been singled out as especially important because it appears to contain a group of neurons that are sensitive to incoming hunger signals and another group of neurons that respond to satiety signals
- -Contemporary theories of hunger focus more on neural circuits (interconnected with parallel processing) that pass through areas of the hypothalamus rather than on anatomical centres in the brain
What is the digestive and hormonal
regulation of hunger?
- -the vagus nerve carries information about the stretching of the stomach walls that indicates when the stomach is full
- -the stomach secretes ghrelin, which causes stomach contractions and promotes hunger.
- -after food is consumed, the upper intestine releases a hormone called CCK that delivers satiety signals to the brain, thus reducing hunger
- leptin contributes to the long-term regulation of hunger: Leptin is produced by fat cells throughout the body and released into the bloodstream. Leptin circulates through the bloodstream and ultimately provides the hypothalamus with information about the body’s fat stores (high leptin, hunger diminishes and low leptin, signals brain for increased hunger)
- -Insulin, a hormone secreted by the pancreas, is also sensitive to fluctuations in the body’s fat stores.
- -The hormonal signals that influence hunger (the fluctuations of insulin, ghrelin, CCK, and leptin) all seem to converge in the hypothalamus, especially the arcuate and paraventricular nuclei
What factors influence food consumption?
- -Palatability: the better food tastes, the more of it people consume
- -Quantity available: referred to as the bin model or bin heuristic, a powerful determinant of the amount eaten is the amount available. Ex. in one study children requested more cereal when they had larger bowls
- -Variety: humans and animals increase their consumption when a greater variety of foods is avail- able. As you eat a specific food, its incentive value declines (sensory- specific satiety). If only a few foods are available, the appeal of all of them can decline quickly
- -Presence of others: on average, individuals eat 44 percent more when they eat with other people as opposed to eating alone. The more people present, the more people tend to eat (people tend to use each other as guides). However, when women eat in the presence of an opposite-sex person they do not know well, they tend to reduce their intake. When asked afterward, people seem oblivious to the fact that their eating is influenced by the presence of others
- -Stress: has varied effects on eating, as some individuals eat less, but estimates suggest that roughly 40–50 percent of people increase their food consumption in times of stress, and shift toward less healthy food choices
How do environmental cues affect hunger/food consumption?
- studies by researchers have shown that hunger and food intake can be increased by exposure to pictures, written descriptions, and video depictions of attractive foods
- -people tend to be unaware of how soda and food ads influence their eating behaviour
- -eating is often a social action: social cues based on the behaviour of others are some of the most important determinants of food intake. The presence of others generally inhibits eating but, under certain specific conditions, eating may increase
How do learned preferences and habits influence hunger/food consumption?
- -Taste preferences are partly a function of learned associations formed through classical conditioning
- -However, humans do have some innate taste preferences of a general sort (preference for sweet taste, preference for high-fat foods, unlearned preference for salt emerges at around four months of age in humans)
- -To a large degree, food preferences are a matter of exposure, but geographical, cultural, religious, and ethnic factors limit people’s exposure to certain foods
- -People generally prefer familiar foods but repeated exposures to a new food usually lead to increased liking
What is obesity?
- -obesity: the condition of being overweight
- -body mass index (BMI)— weight (in kilograms) divided by height (in metres) squared (kg/m2
- -A BMI of 25.0–29.9 is typically regarded as overweight, and a BMI over 30 is gen- erally considered obese
- -over the course of history, most humans lived in environments characterized by fierce competition for limited, unreliable food resources. Thus, they evolved a propensity to consume more food than immediately necessary when the opportunity pre- sented itself because food might not be available later. Excess calories were stored in the body (as fat) to prepare for future food shortages
- -Unfortunately, obesity is a big health problem that elevates one’s mortality risk
What is the genetic predisposition to obesity?
- -In an influential twin study, Stunkard and colleagues (1990) found that identical twins reared apart were far more similar in BMI than fraternal twins reared together
- -In another study of over 4000 twins, Allison and colleagues estimated that genetic factors account for 61 percent of the variation in weight among men and 73 percent among women
How does excessive eating and inadequate exercise influence obesity?
- -Unhealthy foods are heavily advertised, and these marketing efforts are very effective in getting people to increase their consumption of such foods
- -The inability to control over eating has become so common that some theorists are coming around to the view that highly processed, high-fat, high-sugar foods may literally be addictive
- -Modern conveniences, such as cars and elevators; changes in the world of work, such as the shift to more desk jobs; and increases in TV viewing and video-gaming have conspired to make our lifestyles more sedentary than ever before.
Why do people who lose weight gain it back after?
- -after significant weight loss, individuals’ energy expenditure tends to decline (burn calories more slowly)
- -reduced fat stores result in reduced levels of the hormone leptin. Low levels of leptin fuel increased hunger
- -Set-point theory proposes that the body monitors fat- cell levels to keep them (and weight) fairly stable. This set point is each individual’s natural point of stability for weight
- -It turns out that the physiological processes that defend against weight loss are much stronger than those that defend against weight gain
- -Probably because in ancestral environments where food resources were limited and unreliable, defending against weight loss would have been more adaptive for survival than defending against weight gain
How does dietary restraint contribute to obesity?
- -To lose weight, restrained eaters go hungry much of the time, but they are constantly thinking about food. However, when their cognitive control is disrupted, they become disinhibited and eat to excess
- -A variety of events, such as drinking alcohol or experiencing emotional distress, can affect restrained eaters’ control
- -But for many, the most common source of disinhibition is simply the perception that they have cheated on their diet. “I’ve already blown it,” they think to themselves after perhaps just one high-calorie appetizer, “so I might as well enjoy as much as I want.”
- -Dietary restraint also contributes to the tendency to overeat just before beginning a diet
What is the biology of sexual behaviour?
- -Masters and Johnson divided the sexual response cycle into four stages: excitement, plateau, orgasm, and resolution.
- -During the excitement phase, muscle tension, respiration rate, heart rate, and blood pressure increase quickly. Vasocongestion (engorgement of blood vessels) produces penile erection and swollen testes in males. In females, vasocongestion leads to a swelling and hardening of the clitoris, expansion of the vaginal lips, and vaginal lubrication
- -During the plateau phase, physiological arousal usually continues to build, but at a much slower pace. When foreplay is lengthy, arousal tends to fluctuate in both genders.
- -Orgasm occurs when sexual arousal reaches its peak intensity and is discharged in a series of muscular contractions that pulsate through the pelvic area. After orgasm, men experience a refractory period, a time following orgasm during which they are largely unresponsive to further stimulation. Length of refractory period increases with age.
- -During the resolution phase, the physiological changes produced by sexual arousal gradually subside. If orgasm has not occurred, the reduction in sexual tension may be relatively slow
What is the gender gap when it comes to orgasms and why?
- -The subjective experience of orgasm is very similar for men and women, but women are more likely than men to experience more than one orgasm in a brief time period
- -women are also more likely than men to engage in intercourse without experiencing an orgasm
- -males’ greater orgasmic consistency must be a product of evolution because it would have obvious adaptive significance for promoting men’s reproductive fitness
- -On the other hand, gender differences in the socialization of guilt feelings about sex, as well as sexual scripts and practices that are less than optimal for women, could play a part
What is the evolutionary analysis on human sexual behaviour?
- -parental investment theory, which maintains that a species’ mating patterns depend on what each sex has to invest (in terms of time, energy, and survival risk) to produce and nurture offspring
- -Like many mammalian species, human males are required to invest little in the production of offspring
- -Females have to invest nine months in pregnancy, and our female ancestors typically had to devote at least several additional
- -These realities place a ceiling on the number of offspring women can produce, regardless of how many males they mate with. Hence, females have little or no incentive for mating with many males. Instead, females can optimize their reproductive potential by being selective in mating.
- —This selectivity in females supposedly entails seeking partners who have the greatest ability to con- tribute toward feeding and caring for offspring.
- -men will show more interest in sexual activity, more desire for variety in sexual partners, and more willingness to engage in uncommitted sex
What are the gender differences in patterns of sexual activity?
- -Men think about sex more often than women, initiate sex more often, and have more frequent and varied sexual fantasies
- -this disparity in sexual motivation only widens when people reach middle age
- -Males expressed a desire for more partners than did females in all ten world regions.
- -In a compelling field study, Clark and Hatfield (1989) had average-looking men approach female (college-age) strangers and ask if they would go back to the man’s apartment to have sex with him. None of the women agreed.
- -But when Clark and Hatfield had average- looking women approach males with the same proposition, 75 percent of the men eagerly agreed!
- -When the approached people were in a relationship, acceptance of the proposition declined considerably in men, and the gender gap shrunk, with 18 percent of men and 4 percent of women agreeing to casual sex
What are the gender differences in mate preferences?
- -the parental investment theory predicts that men should place more emphasis than women on youthfulness (which allows for more reproductive years) and attractiveness (which is assumed to be correlated with health and fertility)
- -parental investment theory predicts that women should place more emphasis than men on partner characteristics such as intelligence, ambition, education, income, and social status (which are associated with the ability to provide more material resources).
- -David Buss and 50 scientists from around the world surveyed more than 10 000 people from 37 cultures about what they looked for in a mate. As predicted by parental investment theory, they found that women placed a higher value than men on potential partners’ status, ambition, and financial prospects
- -In contrast, men around the world consistently showed more interest than women in potential partners’ youthfulness and physical attractiveness
What is the other theory as to why there are gender differences in mate preferences and sexual activity?
- -women’s emphasis on males’ material resources could be a by-product of cultural and economic forces rather than the result of biological imperatives (Women may have learned to value males’ economic clout because their own economic potential has historically been limited in virtually all cultures)
- -Baumeister and Twenge argue that the gender disparity in sexual motivation may be largely attributable to extensive cultural processes that serve to suppress female sexuality
- -A study found that the size of the gender gap in mating preferences is smaller in nations that exhibit greater gender equality
What are the biological theories for sexual orientation?
- -there is evidence that gay males process some types of information differently than do heterosexual males and, according to neuroscientist Jennifer Steeves ifferences in brain laterality may be implicated in this difference in processing
- -In a study, conducted by Bailey and Pillard, the subjects were gay men who had either a twin brother or an adopted brother. They found that 52 percent of the subjects’ identical twins were gay, that 22 percent of their fraternal twins were gay, and that 11 percent of their adoptive brothers were gay. A companion study of lesbians yielded a similar pattern of results
- -Research also suggests that epigenetic processes that dampen or silence specific genes’ effects may influence sexual orientation
- -researchers have found elevated rates of homosexuality among women exposed to unusually high androgen levels during prenatal development
- -Several other independent lines of research suggest that atypical prenatal hormonal secretions may foster a predisposition to homosexuality
- -Females’ sexuality appears to be characterized by more plasticity than males’ sexuality and, in comparison to gay males, lesbians are less likely to trace their homosexuality back to their childhood and more likely to indicate that their attraction to the same sex emerged during adulthood