Chapter 1 - The PING Approach Flashcards
What is the core reason everyone needs virtual communication skills—regardless of working remotely or in-office?
Because virtual communication tools (email, video, IM, etc.) are used by nearly all workers today. Whether remote or in-office, we rely on these tools to get work done and build relationships, making us all virtual communicators.
What should you always consider before choosing a mode of communication (e.g., email, Zoom, Slack)?
Your communication goal and the context. Choose the mode that best helps you achieve your intended impact—don’t default out of habit or convenience.
What’s a simple mindset shift that turns you from a passive communicator into a virtual communication pro?
Be deliberate. Think through how your message might be perceived and which mode will help you succeed—rather than automatically choosing the easiest tool.
What does the PING framework stand for and how can it help you?
PING = Perspective Taking, Initiative, Nonverbal, Goals. Use it to evaluate your messages, plan your tone and medium, and become a strategic communicator across all platforms.
Why is “Perspective Taking” crucial in virtual communication?
Because we often default to self-focused messages. Taking the recipient’s point of view helps you anticipate how your tone, medium, or even emoji use might be misinterpreted.
How can you show Initiative in your virtual communication at work?
Don’t wait for organic connection—reach out proactively, build rapport digitally, and check in even when there’s no agenda. Especially when face-to-face is rare.
What counts as a “Nonverbal” signal in virtual communication, even in email or text?
Things like message timing, formatting, punctuation, and even email signatures. These subtle cues shape how others perceive your tone and professionalism
What’s the biggest trap people fall into with communication tools?
Using whatever mode is easiest or most familiar instead of matching the tool to the message. This leads to misfires, inefficiency, and damaged credibility.
How do you decide the best communication mode in a work situation?
Ask: What’s my goal (clarity, speed, emotion, documentation)? What’s the richness I need (visual, verbal, synchronous)? Choose the mode that best supports those needs.
What’s the risk of ignoring communication mode selection?
You may unintentionally cause confusion, offend others, or create a paper trail that can backfire—like in the GSK and Sony examples.
What does “communication richness” mean, and why should you care?
It refers to the number of cues and level of real-time interaction a mode offers. Richer modes (e.g., video) are better for emotional or complex conversations.
How can you use multiple communication tools effectively in one workflow?
Like Leigh, match tools to specific needs: IM for speed, text for urgency, email for documentation. Be intentional, not random.
