Chapter 1 Business Driven MIS: business intelligence Flashcards
Business intelligence
Information collected from
multiple sources such as
suppliers, customers,
competitors, partners, and
industries that analyzes
patterns, trends, and
relationships for strategic
decision making
Data analyst
Collects, queries, and consumers
organizational data to uncover patterns and provide
insights for strategic business decision making
Business analytics
The scientific process of
transforming data into insight for making better
decisions
Data scientist
Extracts knowledge from data by
performing statistical analysis, data mining, and
advanced analytics on big data to identify trends, market
changes, and other relevant information
Three Key Skills for a
Data Analyst
- understanding of maths and statistics
- coding skills to work with data
- business area subject matter expertise
Descriptive analytics
Describes part performance
and history
Diagnostic analytics
examines data or content to
answer the questions, “Why did it happen?”
Predictive analytics
extracts information from data
and uses it to predict future trends and identify
behavioral patterns
Prescriptive analytics
Creates models including the
best decision to make or course of action to take