chapter 1 Flashcards
Entrepreneurs
start own business
recognize opportunities that others may not have noticed
shift economic resources from low productivity to high with greater yield
add value to scarce resources
Free Enterprise System
Economic system in which businesses are privately owned and operate relatively free of government interference
based on voluntary exchange
Entrepreneurs and the Free Enterprise Economy
encourages entrepreneurs who use resources efficiency to satisfy consumer needs by rewarding them with profit
Voluntary Exchange
transaction between two parties who agree to exchange money for a product or service
both parties agree and will have benefits
5 Roots of Opportunity
1 Problems the business can solve 2 Changes in laws situations or trends 3 Inventions of totally new products or services 4 Competition 5 Technological advances
Profit as Signal
profit sign that an entrepreneur has added value to the scarce resources they used
lack of sign that entrepreneur is not using resources well and is not adding value to resources
Business opportunity and 4 Characteristics
1 Attractive to customers
2 Will work in your business environment
3 Can be executed in available window
4 Resources and skills available
Cost/Benefit Anaylsis
decision making process in which the costs of taking an action are compared to the benefits
Using cost/benefit analysis
can be inaccurate unless opportunity cost is considered
Opportunity Cost
Cost of missing next best investment
value of what must be given up in order to obtain something else
SWOT
Strengths
Weaknesses
Opportunities
Threats
Strengths
capabilities and positive points that entrepreneurs has from experiences to contacts
internal to organization
Weaknesses
negatives entrepreneurs faces
lack of capital or training or failures to set up a workable accounting system
external to organization
Opportunities
positive external events or circumstances that can help the entrepreneur get ahead of competition
Threats
external factor event or circumstance that can harm the business
competitors legal issues or declining economy