Chapt. 5 TEXT Flashcards
Type: Text
You can use type to express the ideas conveyed in a file’s imagery or to deliver an additional message.
Type should be
limited, direct and to the point.
Font
The way the characters looks (size, color and design)
Outline type
is mathematically defined, can be scaled to any size without losing its sharp, smooth edges.
Bitmap type
composed of pixels, and can develop jagged edges when enlarged.
Serif fonts
have a tail or stroke at the end of the characters
Sans serif fonts
do NOT have tails & are commonly used in headlines
Symbol fonts
used to display unique characters
Points
The size of each character is measured in (1 inch is equivalent to 72 points or six picas.)
Default photoshop type size is
12 pts.
Structure
determines the size and physical properties of the object
Shading
determines the lighting effects
Angle
determines where the shadow falls relative to the text
Altitude
affects the amount of visible dimension
Gloss Contour
determines the pattern with which light is reflected