Chapitre 14 : Companies and their stakeholders Flashcards

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1
Q

matière première

A

raw material

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2
Q

fournir

A

to supply

to provide

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3
Q

compter sur qqn

A

to rely on sb

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4
Q

syndicat

A

trade Union

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5
Q

carte de fidélité

A

loyalty card

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6
Q

faire de la publicité de

A

to advertise

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7
Q

publicité

A

advertisement, commercial

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8
Q

secteur de la publicité

A

advertising

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9
Q

service après vente

A

after-sales service

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10
Q

image de marque

A

brand image

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11
Q

Fidéliser la clientèle

A

to build up customer loyalty

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12
Q

concessionnaire, revendeur

A

dealer

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13
Q

livrer

A

deliver

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14
Q

retard de livraison

A

delivery delay

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15
Q

délai de livraison

A

delivery time

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16
Q

expédier

A

to dispatch

17
Q

marché du travail

A

labour market

18
Q

faire une réclamation

A

to make a complaint

19
Q

satisfaire des attentes

A

to meet expectations

20
Q

associé

A

partner

21
Q

client potentiel

A

prospective customer

22
Q

fiable

A

reliable

23
Q

représentant

A

representative

24
Q

responsabilité

A

responsibility

25
Q

détaillant

A

retailer

26
Q

grève

A

strike

27
Q

cibler les consommateurs

A

to target consumers

28
Q

partenaire

A

stakeholder

29
Q

syndicat

A

trade union

30
Q

syndicaliste

A

unionist

31
Q

main-d’oeuvre

A

workforce

32
Q

population active

A

working population