Ch 3 Flashcards
Implies that organizations which cannot adapt to the new demands placed on them for surviving in the Information Age are domed to extinction
Digital Darwinism
A new way of doing things that initially does not meet the needs of existing customers
Disruptive technology
Produces an improved product customers are eager to buy
Sustaining technology
A massive network that connects computers all over the world and allows them to communicate with one another
Internet
Provides access to internet information through documents including texts,graphics, audio, and video files that use a special formatting language called HTML
World Wide Web WWW
Hypertext markup language
HTML
The internet protocol Web browsers use to request and display Web browsers use to request and display web pages using URL
Hypertext transport protocol
Universal resource locator
URL
A term to refer to the WWW during its first few years of operation between 1991 and 2003
Web 1.0
Buying and selling of goods and services over the Internet
E-commerce
Includes e-commerce along with all activities related to internal and external business operations
Ebusiness
Ebusiness advantages
- Expanding global reach
- Opening new markets
- Reducing costs
- Improving operations
- Improving effectiveness
Internet’s impact on information
Easy to compile
Increased richness
Increased reach
Improved content
The ability of an organization to tailor its products or services to the customers specifications
Mass costumization
Occurs when a company knows enough about a customers likes and dislikes that it can fashion offers more likely to appeal to that person
Personalization
