ch 22 Flashcards

1
Q

opportunity cost

A

when choosing between different alternatives, the opportunity cost is the benefit lost from the next best alternative to the one that has been chosen

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2
Q

chooses

A

in a business deciding between alternatives use of resource

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3
Q

non monetary

A

non-money
esteem needs

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4
Q

What is the definition of a trade-off?

A

in business, where a decision-maker faces a compromise between two different alternatives,
for example, between paying dividend to shareholders and re-investing profits in the business

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5
Q

benefits of running a business (being a enter)

A

1-independence
2-flexibility
3-chance to make money
4-job satisfaction
5-chance of being rich

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6
Q

challenges(trade offs of running a business)

A

-Owners of small businesses are responsible for all day-to-day operations, have to available whenever the business is open
-the demand of running a business may result in a lack of free time
-business owners need a variety of skills to be successful
-sole trader so unlimited liability

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7
Q

examples of trade-offs

A

holding liquid assets and investing in more productive assets

paying dividends or reinvesting in the business

ethical(costly) o more profit

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8
Q

how to make the right decision

A

1-obtain info
2-balance short term with long-term
3-measure support

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