Ch 2

Question 1

what are information resources

Answer 1

IT assets and capabilities

Question 2

what are examples of IT Assets

Answer 2

IT infrastructure (Hardware, software and company apps
network, webiste)

Information Repository (customer, employee, marketplace, and vendor data/info)

Question 3

what are examples of IT capabilites

Answer 3

Technical skills (proficiency in system analysis, programming and web design skills, data analysis skills, network design and implementation skills)

IT management skills (business process knowledge, ability to evaluate technology options, project management skills, envisioning innovative IT solutions)

Relationship skills
Internal - business IT relationship mgmt
External- vendor/supplier mgmt

Question 4

what are the 4 categories of IT assets and capabilites

Answer 4

technology
data/information
people
processes

Question 5

As a manager you must take multiple views of the strategic landscape, what are the 3 view types you can take

Answer 5

First View
Second View
Third View

Question 6

what is first view of the strategic landscape

Answer 6

Porters 5 competitive forces model

Question 7

explain porters 5 competitive forces model

Answer 7

rivalry among existing competitors (center)

1. potential threat of new entrants
2. bargaining power of suppliers
3. threat of substitute products/service
4. bargaining power of buyers

Question 8

what is second view of the strategic landscape

Answer 8

porters value chain

Question 9

what is porters value chain

Answer 9

addresses the activities that create, deliver, and support a company’s product or service

Question 10

what are the two categories of porters value chain model

Answer 10

primary activities: relate directly to the value created in a product/service

support activities: make it possible for the primary activities to exist and remain coordinated

Question 11

what are some examples of support activites in a business

Answer 11

organization
HR
technology
purchasing

Question 12

what are some examples of primary activities in a firm

Answer 12

inbound logistics
operations
outbound logisitcs
marketing and sales
service

Question 13

in the context of porters value chain what are the 2 sources competition can come from

Answer 13

lowering costs to preform an activity, increasing profit.

adding value to a product or service so buyers will be willing to pay more, increasing profit.

Question 14

what is the third view of strategic landscape

Answer 14

resource based view (focuses on the types of IS resources needed)

Question 15

what are the two categories of IS resources

Answer 15

Social capital and relationships with other firms

Question 16

what is social capital as an IT resource

Answer 16

it is the sum of the actual and potential resources embedded within, available through, and derives from the individual firms’s network

Question 17

what are the 3 types of social capital

Answer 17

structural - who is connected to whom

relational - how the people interact

cognitive - how the people think and the impact of a shared language

Question 18

what is relationships with other firms as an it resource

Answer 18

strategic alliances, business ecosystms, and co-opetiion

Question 19

what are strategic alliances

Answer 19

inter-organizational relationship that affords one or more company a strategic advantage

Question 20

what is a business ecosystem

Answer 20

a group of strategic alliances using a platform

suppliers buy in providing more value to the platform

example smartphone operating system

Question 21

what is co-opetition

Answer 21

companies cooperate and compete at the same time

microsoft builds laptops but also supplies operating systems to other laptop makers