Ch. 16 Price Discrimination Flashcards
1
Q
Price Discrimination
A
Selling the same amount of product at different prices
2
Q
Reservation Price
A
The maximum price a customer will pay for a product; equals marginal benefit
3
Q
Perfect Price Discrimination
A
Charging each customer their reservation price
4
Q
Group Pricing
A
Price discrimination by charging different prices to different groups of people
5
Q
Hurdle Method
A
Offer lower prices only to those buyers who are willing to overcome some hurdle or obstacle