Case Prep Flashcards
1
Q
ROIC
A
Profit / Investment Cost
2
Q
Breakeven
A
FC / Unit Contr
3
Q
Rule of 72
A
Divide 72 by int rate to determine time req’d to double
4
Q
Cannibalization Rate
A
New CM / Old CM
= % sales old product can lose
5
Q
5 Cs
A
Customers, Collaborators, Company, Competitors, Context
6
Q
4 Ps
A
Price, Promotion, Place, Product
7
Q
Five Forces
A
Buyer, Supplier, Rivals, New entry, Substitutes
8
Q
Good clarifying questions
A
Market locations/regions, trends, market size
9
Q
Questions to ask for revenue
A
Who's purchasing? Where? Is this a geographically issue When? Seasonality How? Channel What's the product? How is it differentiated?
10
Q
1/6
A
1.667
11
Q
1/7
A
.14
12
Q
1/8
A
.125
13
Q
1/9
A
.111
14
Q
1/11
A
.091
15
Q
1/12
A
.083
