Business Strategy References

Question 1

Veale (1989)

Answer 1

Property is not considered a key part of the business

Question 2

Gibler et al. (2002)

Answer 2

Property is addressed on an ad-hoc basis

Question 3

McDonagh and Nicholls (2009)

Answer 3

All businesses need property to function

Property team is exposed to bigger picture

Question 4

Financial Times (2019)

Answer 4

1/3 of WeWork’s membership are large corporates

If landlord’s don’t think ahead they won’t exist in 10yrs

Building has become part of a tenants brand

Question 5

Porter (1996)

Answer 5

Competitive Strategy enables businesses to produce what consumers are willing to buy

5 forces

Competitive Strategies

Question 6

Havard Business Review (1995)

Answer 6

Personal Compacts - relationships between managers and employees

Question 7

Gibson and Lizieri (2002)

Answer 7

Operational Model
Core Portfolio - freehold/long leasehold
1st Periphery - medium term leases
2nd Periphery - flexible space

Question 8

Financial Times

Answer 8

2019

Question 9

Veale

Answer 9

1989

Question 10

Gibler et al.

Answer 10

2002

Question 11

McDonagh and Nicholls

Answer 11

2009

Question 12

Porter

Answer 12

1996

Question 13

Harvard Business Review

Answer 13

1995

Question 14

Gibson and Lizieri

Answer 14

1999

Question 15

Can you name all 7 - Business Strategy?

Answer 15

Veale (1989)
Gibler (2002)
McDonagh and Nicholls (2009)
Financial Times (2019)
Havard Business Review (1996)
Porter (1996 )
Gibson and Lixieri (1999)