Business planning Flashcards

1
Q

How does your firm market itself using a range of marketing and promotion techniques?

A
  • Media and social media adverts
  • Sponsorship of clubs
  • Hosting promotional events
  • Word of mouth
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2
Q

What are some of the key things to include in a business plan?

A
  • Analysis of some of the key risks and opportunities facing the business
  • Resources required to service clients
  • Market/competitor analysis
  • Products and services
  • Marketing and sales strategy
  • Financial plan
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3
Q

Why is it important to forecast fees?

A

Plan future business activities and ensure you hit your desired minimum profit margin

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4
Q

What sort of financial planning would you use?

A

Budgets, cash flows and financial/audit controls

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5
Q

What are the different forms of business vehicle?

A

Sole practitioner, partnership, LLP, limited company and PLC

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6
Q

What is your firm’s business strategy?

A

H

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7
Q

What risks does your firm face?

A

H

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8
Q

What is Corporate Social Responsibility?

A

Businesses considering their role in relation to the community, the environment, customers and staff

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9
Q

How does your firms objectives pass to individual teams?

A
  • Regular Company meetings

* Email bulletins on the business performance and new instructions gained.

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10
Q

How does your firm comply with the Modern Slavery Act 2015?

A
  • Group procurement policy defining minimum standards when procuring goods or services
  • Whistleblowing policy
  • Training and awareness
  • Corporate responsibility policy
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11
Q

What are the key factors to include in a business plan?

A
  • An analysis of the opportunities and risks of the business and the resources required to service clients . A SWOT analysis can be a useful tool to use.
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12
Q

Suggest 5 ways you could undertake market research to create a business plan.

A
  • customer profiling
  • competitor analysis
  • customer surveys
  • focus groups
  • demographic data
  • industry benchmarking reports
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13
Q

Name three potential sources of finance for a business.

A
  • business loan
  • crowd funding: taking a small amount of investment from a lot of people to equal a much larger sum. Crowdfunding can be divided into two types:

Equity based: You give away equity in return for investment funds.
Rewards based: You give away perks, rewards or thanks for people supporting a specific product or business.
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14
Q

Name three potential sources of finance for a business.

A
  • business loan
  • crowd funding: taking a small amount of investment from a lot of people to equal a much larger sum. Crowdfunding can be divided into two types:

Equity based: You give away equity in return for investment funds.
Rewards based: You give away perks, rewards or thanks for people supporting a specific product or business.

  • business grants
  • peer to peer lending
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15
Q

Why is it important to have a business plan?

A
  • seek funding
  • Gain new instructions, new clients, new customers
  • focus on priorities
  • Respond to change
  • budgeting
  • staff targets
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16
Q

What might you include in a business plan?

A
  • Executive summary
  • Description of business opportunity
  • Team
  • operations
  • forecast/cashflows
  • marketing/advertising
17
Q

What is the difference been crowdfunding and peer to peer lending?

A

In P2P lending you don’t give away equity, but pay interest on the money borrowed -in crowdfunding you give away equity or donate the final product

18
Q

What are the 3 main levels of a business plan?

A
  • corporate - strategy, mission etc.
  • divisional - products/services
  • departmental/functional - marketing, production, HR
19
Q

Can you tell me some key components of a business plan

A
  1. Executive Summary
  2. Company Description. …
  3. Market Analysis. …
  4. Competitive Analysis. …
  5. Breakdown of Your Products and Services
  6. Marketing Plan
  7. Funding and financial projections