Business Objectives And Strategic Decisions Flashcards
Explain what is meant by an Enterprise?
Is another term for a business
Explain what is meant by the Factors of Production.
The inputs that are used in the production of goods and services. They are Capital, Enterprise, Land, Labour
What are the Factors of Production?
Capital Enterprise Land Labour
Evaluate the impact and Importance of the availability of factors of production for the stakeholders of a business.
- If there is a shortage of a factor, its price will rise. - The Factors Price is a Cost to the business and any rise in factor Costs will not be good because it reduces profit margins. - Can lead to higher prices for consumer because of increased business costs (however; does depend on brand loyalty and competitor actions) - Business could reduce other costs by putting pressures on suppliers and making them worse off (depends on the size of the supplier small suppliers will have to accept the Change whilst national suppliers will not budge) - Business could cut back on costs further which could affect communities, as business may not sponsor local projects
Evaluate the impact on and the importance to the economy of entrepreneurship and enterprise.
- Creates More employment in the economy - Firm pays more tax such as: Income Tax, Cooperation Tax, National Insurance - Successful Businesses will export goods to other countries and so help improve the UK’s trade balance
Explain the role of the entrepreneur in making business decisions.
Successful entrepreneur will make decisions to benefit their stakeholders and help them achieve their objectives.
Evaluate the impact and importance of entrepreneurial activity for stakeholders of a business.
Think about an entrepreneurs decisions like cutting costs and how this will negatively affect other stakeholders likes employees and suppliers.
Distinguish between primary, secondary and tertiary organisations.
- Primary Sector - Concerned with raw materials (extracting raw materials) - Secondary Sector - Concerned with Manufacturing - Tertiary Sector - Concerned with the output of services
Distinguish between private, public and third sector organisations.
- Private Sector - Ran by individuals (usually for profit) - Public Sector - Businesses owned and run by government, objective is to provide a service rather than make a profit. - Third Sector - includes voluntary and community organisations
Distinguish between local, national and international / global markets.
- Local Market - Customers who will buy a product in the region or area in which it is produced - National Market - Market operating within the borders of a particular country which is governed by the same government - International Market - Is a market outside the international borders of a company’s country of citizenship
Distinguish between a national and multinational business.
- National Business - is one the operates within the borders of a particular country - Multinational Business - Is a business that operates in many different countries at the same time.
Explain the Legal Structure of - Sole Traders
- Sole trader has unlimited liability which means you are responsible for all your debts - Makes all the decisions of the business and can employ people - Sole trader cannot issue shares - Don’t have to pay as much tax - Submit their own tax returns
Explain the Legal Structure of - Partnerships
- Unlimited Liability which means the business is responsible for all its debts - Cannot issue shares - Involves 2 or more people - Deed of Partnership
Explain the Legal Structure of - Limited Liability Partnership
- Similar to Partnership but all partners have limited liabilities. - Partners are not responsible for another partners negligence and mistakes
Explain the Legal Structure of - Private Limited Company (PLC)
- Company name must end with ‘Limited’ or ‘Ltd’ - Cannot be involuntarily be taken over - Has no minimum share capital - Has less complicated shareholder reporting a - A company which has fewer than 50 shareholders - Shares are prohibited from being publicly traded
Explain the Legal Structure of - Public Limited Company
- Public Company is a ‘plc’ - Can sell Shares in the stock market - As anyone can buy shares it can be taken over if someone takes 51% of its shares - Minimum share capital of £50,000 - Required to include lots of detail in its annual reports to shareholders.
Explain what is meant by Limited Liability and Unlimited Liability.
- Unlimited Liability - is when you are personally responsible for all the business debts - Limited Liability - When you are not personally responsible for all the debts of the business
Advantages of being a Sole Trader.
- Few Legal requirements when setting up the business - Does not have to consult anyone when making business decisions - Keeps all the profit - Cannot issue shares
Disadvantages of a Sole Trader.
- Unlimited Liability - Must single handedly perform all business tasks - Can be hard to raise capital for expansion - Can be overworked
Advantages of a Partnership.
- Easy to establish - Additional partners means there will be more capital - Work is shared - Gain Experience / Specialisation - Losses are shared
Disadvantages of Partnerships.
- Unlimited Liability - Decision making is slower due to possible disagreements - Legal restriction on maximum number of partners means that business can still lack capital
Advantages of Companies. (Private and Public)
- Access to large amounts of capital through ability to issue shares - Limited Liability for Shareholders - Investors such as Banks class then as less risky
Disadvantages for Companies (Private and Public Companies)
- Can be expensive to set up, due to expensive documents - More complex because directors have certain legal responsibilities to shareholders - Company accounts are not private, difficult to keep it hidden from competitors
Explain what is meant by a franchise.
Is where a business with a well known brand name let’s a person set up their own business using that brand.
Distinguish the difference between Franchisors and Franchisees.
Franchiser - is the business Franchisee - The Person wanting to create the franchise
Advantages of a Franchise.
- Firm does not have to spend large amounts of money in order to expand - Products necessary for the franchise to operate are under the franchiser’s direct control - Applicants are carefully selected.
Disadvantages of a Franchise.
- Control issues, Control the garnishee it has over its product is not as great if the business sold the product itself - Cost of supporting the franchises, the ongoing support, training, market research and product development are costs to the franchisers
Evaluate the impact and importance of franchising to the stakeholders of a business.
- Initial Costs of setting up the whole network and the risk that it may initially fail if the wrong locations or franchises are chosen. - Business stakeholder will not Dee huge benefits immoderately.
Explain what is meant by cooperatives.
A business that is owned and run by its remembered (employees and customers). Profits are shared between members rather than being distributed to shareholders
Evaluate the importance and impact of a cooperative structure to the stakeholders of a business.
Stakeholders get a better deal with cooperative business models because the concern of those running it is not narrowly focused purely on the organisations shareholders
Explain the functions of a business including marketing
The action of promoting and selling products or services in order to create relationships with and satisfy customers.
Explain the functions of a business including Production
The process and methods used to transform raw materials into goods and services
Explain the functions of a business Operations Management.
Is the process of putting in place practises to create the highest level of efficiency possible within a business
Explain the functions of a business including Accounting and Finance.
Is the process of managing companies income and expenses, managing the flow of money and thereby direct the course of the business
Explain the functions of a business including Customer Service.
Is the service provided to customers before, during and after purchasing and using goods and services
Explain the functions of a business including Sales and Support Service.
- Sales service helps customers find products and their services - Customer service ensures their interactions with the business remain positive over time.
Evaluate the impact and importance of the functions of business to the stakeholders of a business.
• Marketing - Builds consumer loyalties, helps understand the consumer • Production - helps employees work more effectively • Accounts - Improves Cash Flow and manages profits, employees get payed, shareholder get dividends and profits accurate.
Characteristics of a Large businesses?
- Large businesses will employ a large number of employees - The Higher the number of factories, shops or offices a business has the more it will be perceived as ‘large’ - High Turnover is associated with a large business - Higher the Profit Level, the Larger the firm is likely to be. - The Higher the value of the company, the larger the company will be. - Capital employed is the total value of a businesses assets, of the figure is high the larger the business
How can we determine business size?
By measuring the number of employees that work for it or by total sales within a certain period
Evaluate the factors affecting the size of a business.
• Number of Employees - Many factories are highly automated and capital intensive, they produce a lot of output, but do not employ a large number of people • Turnover and Profit Levels - a jeweller many only own one shop but still have a high turnover because of the high value of relatively few products sold. • Stock market Value - Share Prices Change daily, this method of estimating a business’s size could be misleading • Capital Employed - Prices can rise and fall without any change in the size of the building, additionally geographical differences can cause different factory prices such as expensive buildings in London.
The effect of a businesses size on its stakeholders - Employees (ADVANTAGES)
- Greater job security - A large firm have specialist Human Resources department which will ensure compliance with legislation
The effect of a businesses size on its stakeholders - Employees (DISADVANTAGES)
- Employees can feel remote from those who make the decisions that actually affect them
The effect of a businesses size on its stakeholders - Suppliers (ADVANTAGES)
- Regular order - Large orders
The effect of a businesses size on its stakeholders - Suppliers (DISADVANTAGES)
- May he offered a ‘take it or leave it approach’ to conditions of supply and payments - Over dependance on a large customer can cause problems if the large firm decides to change supplier
The effect of a businesses size on its stakeholders - Local Community (ADVANTAGES)
- Creation of Jobs
The effect of a businesses size on its stakeholders - Local Community (DISADVANTAGES)
- Possible Negative Externalities such as Pollution/congestion around the business - A large business may drive the existing local firms out of the market
The effect of a businesses size on its stakeholders - Shareholders (ADVANTAGES)
- Larger Firm May have some market power and so may have a degree of control over prices - Can Gain economies of scale
The effect of a businesses size on its stakeholders - Shareholders (DISADVANTAGES)
- If managers make the wrong decision it can have significant effects on the business profits - Large businesses can be organisationally inflexible
The effect of a businesses size on its stakeholders - Customers (ADVANTAGES)
- Business can develop new products - Economies of Scale can lower costs and therefore prices
The effect of a businesses size on its stakeholders - Customers (DISADVANTAGES)
- Diseconomies of scale may raise costs - Customers can be swayed into buying a product they don’t want through marketing
Explain what is meant by a Joint Venture.
Is a formal business arrangement between two or more businesses who commit to work together on a particular project.
Why undertake a Joint Venture?
- Cost of Capital May be very high and may be beyond the resources of a single business - A single business may consider the venture as too much of a risk - Enables businesses to share strengths
Explain what is meant by a Strategic Alliance.
Is an agreement between two or more parties to pursue a set of agreed upon objectives while remaining independent organisations
Effects of Joint Ventures and Strategic Alliances on a Business’s Stakeholders?
- The Venture/Alliance could fail and the expected stakeholder benefits could materialise. - If one party is more powerful than the other it could demand conditions - If the contract is vague/ambiguous it will be a recipe for trouble, therefore no stakeholder benefits
What is an Organisational Aim?
- Are short-terms sun medium-term goals that an organisation seeks to accomplish, they play a large part in developing organisations and determining the allocation of resources.
What is a Business Aim?
Is the goal a business wants to achieve
What are Strategic Objectives?
Are long-term Organisational goals that help to convert a missions statement from a broad vision into more specific plans and projects.
What are Tactical Objectives?
Is the immediate short-term desired result of a given activity.
What are Operational Objectives?
Are short-term goals whose achievement brings and organisation closer to its long term goals.
What is meant by the term SMART?
- Specific - Measureable - Agreed - Realistic - Time-bound
Explain the importance of setting SMART objectives to a business and its stakeholders - Specific
Important that everyone understands what the objective is.
Explain the importance of setting SMART objectives to a business and its stakeholders - Measureable
So success or failure can ascertained
Explain the importance of setting SMART objectives to a business and its stakeholders - Agreed
- Agreement between different departments means that the firm is more likely to achieve its objective - All departments must work together in setting objectives
Explain the importance of setting SMART objectives to a business and its stakeholders - Realistic
- Important to be realistic in order to avoid employees becoming demotivated - Large plc’s May want to satisfy shareholders
Explain the importance of setting SMART objectives to a business and its stakeholders - Time-Bound
- Time constraints tend to focus people’s minds.
Scalping what is meant by the hierarchy of Objectives?
Is a tool that helps analyse and communicate project objectives, it organises these objectives into different levels of the hierarchy tree.
Advantages of setting Aims.
- Creates clear plans - Increased Awareness - Creates prioritise
Disadvantages of Aims.
- Creates Pressure on Employees - Creates a Sense of Failure and Demotivation
Explain how the sector in which a business operates affects its aims and objectives.
- Small Firms May Aim to Survive and Break even - Larger Businesses May Aim to increase Market Share / Growth
Explain how objectives can be communicated.
- Business could communicate through managers to the employees and Owners to the Managers - Businesses could communicate online - By news letter
Evaluate the consequences of mis-communicating objectives to a business and its stakeholders.
- If employees feel that growth is going to be achieved at the cost of jobs, with worker being replaced by capital, this can result in serious unrest. - Employees may be resistant to change and new ideas should be communicated clearly.
Evaluate ways in which the objectives of a business could be better communicated.
- Make the message simple - Inspire the team
Explain why objectives of a business may need to change.
- A firms tactical objectives may alter, depending on priorities and circumstances, in order to achieve the strategic plan and main goals. - Business may have to use its contingency plan
What is meant by the term stakeholder?
A person or party with an interest in the success of a business
Identify Internal and External Stakeholders of a business.
Internal Stakeholders - Are found within the business, and are the owners, employees, managers etc. External Stakeholders - Are suppliers, banks, customers and the local community
Analyse the objectives of the stakeholders of a business - Employees
- Job security - Want more legal entitlement such as holidays and sick pay - Want managers to organise their work so they find it interesting - Employees that feel valued will be more productive, be less resistant to change and less likely to leave - Employees want promotional oppertunities - Highest wage possible
Analyse the objectives of the stakeholders of a business - Customers
- Good Quality - Low Prices (dont want to feel exploited) - Safe Products - Innovation - Good Customer Service
Analyse the objectives of the stakeholders of a business - Suppliers
- Regular Orders - Prompt payment - Suppliers who are treated as true stakeholders rather than suppliers are more likely to be loyal and committed because they have a stake in the business. - Helps in the short term eg. quick delivery
Analyse the objectives of the stakeholders of a business - Owners & Shareholders
- Owners will want the best possible return on their investment - Want to see the business grow maybe via. Low Prices - Want a high rate of return - Shareholders want a large dividend - Shareholders also want the share price to increase. - If share prices decrease then shareholders will sell their shares which may lead to a greater threat of business takeover.
Analyse the objectives of the stakeholders of a business - Local Community
- Jobs - Community Involvement - Responsible attitude (eg. to the local environment)
Explain the reasons for conflicts between different stakeholder groups.
Increasing profits could lead to employees becoming redundant and consumers experiencing higher prices.
Explain why a business needs to manage the conflicting objectives of its stakeholders.
A business needs to keep their stakeholders happy because it could lead to short-term trade offs.
Evaluate the impact on a business of different stakeholders having different objectives.
- If CUSTOMERS are dissatisifed with the quality, service, price, service and ethical behaviour, they will eventually stop buying from the business - Firms who have treated SUPPLIERS not as stakeholders are not likely going to get special deals like fast dealines.