Business models for decision making Flashcards

1
Q

Define the term Porters 5 forces

A

Used to identify new entrants, competition, sub products and power of buyers/suppliers

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1
Q

What is an Ansoff matrix ?

A

The difference between : product extension and true product development, market expansions, venturing into new markets

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2
Q

What are the 5C’s ?

A

Company - strengths, weaknesses, goals, objectives and resources

Customers - market size, segments, habits/behaviours, customer satisfaction and perceived value

Competitors - current and future, strengths, weaknesses, products and market share

Collaborators - suppliers, distributors, alliances and partners

Climate - business cycle, social, cultural, legal, tech, government insights/regulations

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3
Q

What is a Boston matrix ?

A

Star - high growth/high share
Cash cow - low growth/high share
Problem child - low share/high growth
Dog - low growth/low share

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