BUSINESS LETTERS Flashcards
- are written to inform readers of specific information
- to persuade others to take action
- function as advertisements
Business letter’s purpose
1) clear
2) concise
3) correct
4) courteous
5) conversational
6) convincing
7) complete
7 c’s of bus. Letter writing
- keep it short
- keep to simple
- keep it strong
- keep it sincer
Business letter checklist
Cut needless words and needless info.
Cut stale phrases and redundant statements
Keep it short
Use familiar word, short sentences, short paragraphs
Keep your subject matter as simple as possible
Use a conversational style
Keep it simple
Use concrete words and examples
Keep to the subject
Keep it strong
Be human and as friendly as possible
Write as if you were talking to your reader
Keep it sincere
• use plain English • write in active voice as possible Use short sentences Use everyday words and avoid technical jargons Use list to present complex materials Select the word you use very carefully Use a strong organizational strategy Use a reader centered tone Use a business like conversational tone
Do’s of letter writing
Make grammar or usage errors Use cliches or worn out phrases Use obsolete or/ and pompous language because it seems more professional Be too familiar with your audience Preach Brag
Don’t’s of letter writing
- introduces you and your resume to potential employers
- an important first impression that prepares the reader for your application, stating
- why you are writing
- why you are the beste person for the job
- and when you will contact him or her
Cover letter
Demonstrate your knowledge of the organization and why you would be a good fit if hired
Demonstrate a match between the employer’ s needs and attributes
Showcase your communication skills, writing ability and writing styles.
Purposes
Heading Address Salutation Body of the letter Complementary close Signature
Parts of application letter
Provide your contact info.
Include the date you at writing the letter
Include the address of the company
HEADING
Opening paragraph
Middle paragraph
Last paragraph
Structure
Catch the employer’s attention and state what position you are applying for and where did you get the info. About the company
Opening paragraph
