BUSINESS LETTER Flashcards
is the most widely or commonly used
form of external written communication. It serves many purposes and is used to explain, to sell, to introduce, to apologize, to invite, to refuse, to promise, to complain, and to organize.
Business Letter
Characteristics of a Business Letter that the letter should clearly convey the message
Clarity
Characteristics of a Business Letter that contain complete message without being wordy as it saves time
and effort on the part of the reader and writer.
Conciseness
Characteristics of a Business Letter that considers all types of people by avoiding discriminatory and offensive
expressions that might hurt the readers
Consideration
Characteristics of a Business Letter that requires the use of polite expressions such as please, thank you, kindly, would you, could you, that show the writer’s sincerity, thoughtfulness and respect towards
the reader
Courtesy
Characteristics of a Business Letter that uses concrete, vivid, specific, and other image-building words
Concreteness
Characteristics of a Business Letter that it uses polite, courteous and friendly words and avoid words with negative
connotations that often arouse unfavorable reactions.
Cheerfulness
Characteristics of a Business Letter that refers to the right level of the language - formal or informal - the
accuracy of the figures, facts, grammar, spelling, punctuation marks, and the lay-out of the
letter.
Correctness
Characteristics of a Business Letter that should reflect the writer’s own style of expression, not by his own act of
borrowing ideas and expressions from others.
Character
Three Formats of a Business Letter
Full, Modified, Semi Block
When writing business letters, you must pay special attention to the format and
font used. The most common layout of a business letter is known as block format.
Full block
Another widely utilized format is known as modified block format. In this
type, the body of the letter and the sender’s and recipient’s addresses are left justified and single- spaced. However, for the date and closing, tab to the center point and begin to type
Modified block
It is much like the modified block
style except that each paragraph is indented instead of
Semiblock
5 Common Type of Business Letter
- Application Letter
- Letter of Inquiry
- Letter of Reply or Response
- Letter of Request
- Letter of Order