Business Intelligence & Analytics

Question 1

What is business intelligence (BI)?

Answer 1

Technologies for gathering, storing, and analysing business data.

Question 2

How does analytics aid transformation?

Answer 2

Converts data into insights, supports predictive decisions, optimises operations

Question 3

Example of Business Intelligence and Analytics:

Answer 3

Starbucks uses BI to pick new store locations based on foot traffic and social data.