Business History Lectures 6-10 Flashcards

1
Q

Lecture 8

A

The Changing Relationship between Business, Finance and Government I

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2
Q

When have we drawn attention to the state for business thus far?

A
  1. The development of technology.
  2. Industrialisation in Japan
  3. WW1.
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3
Q

Quote by Joan Robinson 1952

A

“where enterprise leads finance follows.”

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4
Q

Quote by Merton Miller 1988

A

“[the idea] that financial markets contribute to economic growth is a proposition too obvious for serious discussion.”

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5
Q

What are the recent vies on the consideration of the financial system?

A

theories of growth are incomplete without a consideration of the financial system.

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6
Q

What are the Five Functions of the financial System?

A
  1. Produce information ex ante about possible investments and allocate capital
  2. Monitor investments and exert corporate governance after providing finance
  3. Facilitate the trading, diversification, and management of risk
  4. Mobilise and pool savings
  5. Ease the exchange of goods and services (reduce transactions costs).
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7
Q

Quote by Levine 2004 about the functions of financial systems?

A

Levine - “While all financial systems provide these financial functions, there are large differences in how well financial systems provide these functions”.

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8
Q

What two systems are used for finical services?

A

‘bank based’/concentrated ownership and ‘market based’/dispersed ownership
systems.

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9
Q

What countries tend to focus on market based systems?

A

US and Britain.

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10
Q

What financial system requires a complementary institutional structure and what does this involve?

A

The dispersed ownership system (market based). It involves:
1. Strong securities markets
2. Rigorous disclosure standards
3. High market transparency.
Market for coronet control constitutes the ultimate disciplinary mechanism.

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11
Q

What is the final conclusion about what is better between dispersed ownership and concentrated ownership?

A

The implications for economic performance are far from clear-cut, and it may be that different governance systems ‘fit’ different technologies or production better than others. A bank based system, such as the one in Germany, tends to be more lasting, with US being more about boom and bust.

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12
Q

Why is there a difference between dispersed and concentrated ownership model?

A

The informational role of the stock market. There appears to be a strong polarization between concentrated ownership/bank based models and diffused ownership models.

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13
Q

What is the free rider problem involved with dispersed ownership?

A

The monitoring of management functions like

a public good for all shareholders –whoever does the monitoring incurs costs but all shareholders benefit.

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14
Q

What is the main problem with diffused ownership?

A

Diffused ownership offers little possibility for direct influence on management by
individual shareholders.

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15
Q

What needs to be the case for even small share holders within dispersed ownership models?

A

Small equity-holders need to able to ‘exit’ if they don’t approve management
actions and this requires liquid stock markets for shareholders to sell their equity
-both the UK and the US have stock markets whose valuation of companies is far
greater than annual GDP

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16
Q

What are the implications on market performance for dispersed ownership systems?

A

Far from clear-cut. It may be the case that different governance systems ‘fit’ different technologies or production better than others.

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17
Q

What are the ownership patterns like in Britain and America?

A

Very diffuse ownership patterns.

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18
Q

What is a key difference between the US and UK?

A

In Britain, institutional investors and insurance funds are strong and take-over bids are common.

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19
Q

What is the situation of ownership concentration in the US?

A
  1. Some powerful concentrations of ownership do exist among ‘second tier
    business’ but not in Fortune 100 or 200
  2. In the United States “active boards bargain with bidders, motivated by fiduciary duties, stock options, severance pay packages, and other
    considerations. In the United Kingdom shareholders rarely litigate”
    [Bechtand Delong 2004 p 614).
  3. Moreover, the current pattern emerged only in the last century. At its outset large swathes of industry were controlled by powerful individuals and families such as the Rockefellers acting through financial intermediaries such as JP Morgan.
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20
Q

When did the erosion of concentrated ownership occur in the US?

A

1900-1930.

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21
Q

What but shift did the US make with regards to concentrated ownership?

A

A shift from a
concentrated ownership structure to a diffuse ownership pattern in the early
decades of the last century.

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22
Q

Why does Roe stress as being important in the US’ ownership situation?

A

To explain why any individual economy’s pattern of ownership and governance
has evolved, Roe has stressed the importance of political factors and whether
governments favour ‘stakeholders’ or the legal rights of shareholders.

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23
Q

Erosion of concentrated ownership - Stakeholder?

A

Stakeholders may include families, employees or banks who act as so-called
‘block-holders’ who may closely monitor management and reign in
management discretion

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24
Q

Erosion of concentrated ownership - US forces that were prominent during early 20th century and the result following the Wall Street Crash?

A

Democratic/ progressive/ antitrust political forces. These forces triumphed after the ‘Wall Street Crash’ of 1929 in the form of the
New Deal.

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25
Q

What role did investors have prior to WWI?

A

In the years prior to WWI, investment bankers played a very prominent role
in US industry -handling securities issues andserving on boards of directors;
It is estimated that by the eve of WWI, these institutions were major shareholders,
directors or trustees of corporations ‘worth one and a half years’ national product
and 40 percent of the country’s produced capital’ (J. Bradford de Long p. 205)

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26
Q

What was the main investment bank out of the few that were prominent in the period prior to WWI in the US and what was the controversy around this?

A

JP Morgan.
The fact that the banks made enormous profits has created considerable
controversy as to the source of these profits

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27
Q

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A

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28
Q

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A

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29
Q

Tobin’s q?

A

Tobin’s q = Market value of an individual firm’s assets/ replacement cost of the same firm’s assets.
The former being its value one the stock exchange and the latter being its book value.

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30
Q

What does J. Bradford Delongs paper investigate?

A

Whether the JP Morgan men created value for the firms in which they had an interest. He looked into Tobin’s q. If it rises above 1 then this indicated that the firm possesses some asset which is not recored by conventional book values.

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31
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32
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33
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34
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35
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36
Q

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37
Q

What were the consequences of the Wall Street Crash?

A
-Perhaps erroneously, it is often blamed for the
Great Depression post 1929.
- But it marked a great
political turning point,
ensuring the triumph of FDR
and the New Dealers in 1932 Presidential election .
- An important element in
the deal was financial
regulation
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38
Q

Post 1929 US Financial Regulation?

A
  • Considerable effort to increase trust in capital markets resulted in several regulatory Acts in the following years
  • The Securities and Exchange Commission (1935) formed under Joseph P. Kennedy
  • Regulation of:
    1. Margin trading
    2. Information disclosure by companies
    3. Use of insider information
  • Separation of investment banks from commercial banks (Glass-SteagallAct)
  • After some decades, unwinding of some regulation in Reagan era and after, although information disclosure and insider trading regulation continue to be important
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39
Q

What conclusions can we draw from Finance in the US?

A
  • The relationship between finance and the ‘real economy’ is important –not
    just in terms of channelling savings into profitable investments, but also
    in terms of the monitoring of management which has become separated
    from ownership.
  • This may explain the degree of polarisation between concentrated ownership and diffuse ownership systems; in the latter stock markets play an important informational role and the extent to which stock market prices correctly guide both investors and managers is crucial.
  • The business history of the US suggests that political forces are important in
    shaping financial systems with both anti-trust sentiment and the Wall-Street crash
    of 1929 being important determinants of the developing corporate governance system of the US
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40
Q

Britain: The ‘City’ and its role before/during/after WWI?

A

The financial institutions have often operated largely independently of domestic business, at least with respect to longer term finance.
Before WWI, the City was very important in channelling funds into overseas investment. During and after WWI, restrictions on capital exports a continuing feature, while access to external capital became much more important
for domestic business, often through new share issues (see Wilson chapter 6).

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41
Q

Britain: The ‘City’, personal capitalism and results of changes?

A
  • The significance of family ownership and Chandlerian type ‘personal capitalism’ declined rapidly during the course of the last century. Acquisition activity financed by new issues diluted ownership, reducing ownership concentration.
  • In the UK more than anywhere, this made large family-owned businesses
    vulnerable to ‘hostile’ take-overs. According to Franckset al1, the City and institutional
    made it difficult for families to retain control, eventually making the ownership pattern in the UK far more diffuse than anywhere else in the world (inc.US)
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42
Q

Why is the US a more effective competitor than the UK after WWI?

A

It already has big business, whereas the UK is only just creating them.

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43
Q

Slide 16 J. Francks Paper

A

*****-

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44
Q

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A

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45
Q

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A

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46
Q

How do Government and businesses interact? (5)

A
  • As a consumer (e.g. military purchases)
  • In establishing/updating legal framework for business
  • In raising taxes
  • As an owner (e.g. until recently the Royal Mail)
  • As a provider of information (e.g. GDP figures, censuses)
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47
Q

What specific policy interventions do the Government interact with businesses?

A
  • As a defender of interests (e.g. low paid, unemployed, disabled etc.)
  • In preventing monopoly or abuse of monopoly
  • In securing ‘strategic’ interests
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48
Q

Types of industrial policy table (third IR)?

A

Look at notes

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49
Q
Horizontal policy instrument examples?
Product
Labour and Skills
Capital Market.
Land
Technology
A
Product: 
Competition policy
Indirect tax
Product market regulation
Exchange rate policy
Labour and Skills:
Educational Policies
Training subsidies
Wage subsidies
Labour market regulation
Employment taxes

Capital Market:
Corporate tax policy
Financial market regulation

Land:
Land use planning rules
Infrastructure policy

Technology:
RandD Tax Credit
IPR (intellectual property rights)

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50
Q
Selective policy instrument examples?
Product
Labour and Skills
Capital Market.
Land
Technology
A
Product:
National Champions 
State Aids 
Nationalisation/ Privatisation
Trade policy 
Public procurement

Labour and Skills:
Targeted skills policy
apprenticeships policies

Capital Market:
State investment bank
Strategic investment fund
Emergency loans

Land:
Place-based cluster policy
Enterprise zones

Technology:
Public procurement
Selective technology funding

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51
Q

What does Adam Smith Outline with regards to the role of government in business?

A

-Restricted Role for Government Defence
- Justice
- Certain public works
A starting point in the Smithian tradition resides in the idea of ‘microeconomic’ market failure

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52
Q

Alternative views in the role of the state in business than Adam Smith’s?

A
  • Karl Marx and other socialists have advanced the possibilities for collective ownership. In Britain Fabian (non-revolutionary) socialism has been an important influence on the Labour Party in Britain (at least until recent times)
  • John Maynard Keynes emphasised defects in the capitalist system and its failure at a macroeconomic level to generate full employment and which required government intervention
  • Corporatism. Cooperation between ‘big-business’ and the state.
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53
Q

What is the Market Failure case for Industrial Policy and what are the preventative measures? (5)

A
  1. Monopoly and market power –competition policy
  2. Natural monopolies –state ownership or regulation
  3. Learning and externalities -infant industries policies
  4. Externalities in innovation – technology policies:
    Such as public R&D, support for R&D, Intellectual Property Rights (IPR)
  5. ‘Sub-optimal’ industrial structures resulting in failure to achieve scale economies or critical mass of R&D –creation of national champions
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54
Q

Rationalization?

A

A further important ideology that emerged in the 20th century was that of
corporatism, an idea closely related to that of ‘rationalization’.

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55
Q

Corporatism?

A

Corporatism can be regarded as an alternative to both Socialism/Marxism and
liberal market capitalism and in which there is a close relationship between
big business and the state acting cooperatively to secure ‘the public interest’.

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56
Q

Where is corporatism not in the public interest?

A

Environmental safety laws.

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57
Q

What, in Britain during the inter-war period, led to the development of corporatism?

A

Increasing business concentration, increasing
protectionism and continuing labour unrest, all favoured the development of
corporatism. Bodies such as the Federation of British Industries (FBI) became important lobbying groups for business

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58
Q

What is is the variant of corporatism that emerged in Britain and what is it?

A

Tri-Partism: Brings organised labour (trade unions) into the picture. They were important during WWI due to the cooperation with union movements.

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59
Q

What were and early example of tri-partism in Britain?

A

The Joint Industrial Councils

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60
Q

What is a case of early Corporatism in Britain?

A

Imperial Chemical Industries. It was a ‘national champion’

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61
Q

Case Study: ICI - Name and what is it an example of?

A

Imperial Chemical Industries.

A pioneering case of state-business cooperation. The government backed merger in 1926 of 4 companies.

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62
Q

Case Study: ICI - Companies involved?

A

Brunner-Mond, Nobel Industries, United Alkali and British Dyestuffs Corporation

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63
Q

Case Study: ICI - Reason?

A

It was a strategic response of government and big business in a relatively weak British Chemical Industry to the creation of IG Farben in 1924. It may be regarded as an early example of the creation of a ‘National Champion’ in what was considered by business and government as a ‘strategic Industry’.

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64
Q

What is the role of the national champion?

A

The governments interests are ahead of those of the individuals financing the company through investment.

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65
Q

Why were National Champions established in Britain?

A

In order to competed with the dominant US and German Industries.

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66
Q

When did the policy of National Champions develop and why?

A

A pervasive belief in Britain in the 1960s (and elsewhere in Europe) was
the idea that British business could only ‘compete’ in world markets (and more particularly with US enterprise) if individual enterprises achieve a certain ‘critical mass’(e.g. through traditional economies of scale in production or because of the fixed costs associated with R&D) and that the resultant competitive firms operate in certain ‘strategic sectors’

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67
Q

Who points out the case of national champions and what were his three main points?

A

Paul Geroski (2005) pointed out the case generally rests on 3 propositions:
1. That markets are ‘global’ i.e. demand is very homogeneous
2. That economies of scale/critical mass are large in relation to national
markets
3. That a national presence is important in certain strategic sectors that
are “particularly rich input-output hubs…[and whose growth] likely to
stimulate growth in a wide range of complementary sectors”.

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68
Q

What was the outline of Geroski’s view of National Champions?

A

Global demand is far less homogeneous than
commonly supposed and markets are often fragmented on national lines. The vast majority of brand names are national and rarely have much pill beyond their home market.

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69
Q

National Champions - the case of Marlboro and the rebuttal

A

Some would argue that the case of Marlboro being a global brand means the tobacco is a global market. Yet, Geroski points out that the world tobacco industry is largely populated by many national brands that no one has ever heard of outside of their home market. Marlboro proves that is is possible to conduct a global strategy in this business, but it does not prove that you have to.

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70
Q

National Champions - How important are conventional economies of scale in relation to national markets?

A

Studies based upon the concept of MES have tended to show that only in a few industries are economies of scale large in relation to national market size.
For example in only a small number of industries in which MES is greater than
10% of the British market, while EU studies suggest that in 89% of industries MES is less than 10% of the EU market.
Need to memorise diagrams MES: Y axis - Average costs
X Axis - Flow of Output.

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71
Q

National Champions - strategic sector significance and Geroski’s and the OECDs views on National Champions?

A

A strong domestic presence in come technologies may be important for widespread technological change (as we have seen with GPT).
Geroski is concerned with the implication of monopolies in the form of national champions on competition (as he was the head of the UK Competition Commission), pointing out that critical mass (referring to adequate RandD and innovation in these sectors) can be achieved through clusters, as seen in Silicon Valley. OECD concur with this view, highlighting that the trade off between the creation of a national champion and a fall in competition is large, and that evidence for ‘the bigger the better’ is very weak.
There is also a fear of foreign ownership.

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72
Q

National Champions - What development came in the 1960s with National Champions and what does Wilson note about this?

A

The Industrial Reorganisation Corporation (IRC) in the post war heyday of national champions.
Wilson (1993) notes various cases where the IRC promoted mergers of nationals significance in the late 1960s:
-British Leyland (BMC-Leyland)
-GEC/Elliott Automation
-GEC/Associated Electrical Industries
-International Computers Limited (ICL) -ICT and Elliott Automation

  • He contrasts the BMC merger unfavourably with the ‘successful - despite going bust after two years of Wilson writing his book’ GEC mergers.
    ICL a rather ‘mixed bag’ - it no longer exists due to the cheapness of imports in electrical..
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73
Q

Nationalization in Britain (1945-51) - Governments and their policies?

A
  • Although there were pre-war examples of public ownership, this was often in
    the form of municipal enterprise (e.g. water, tramways…) , it was the
    Labour Government of 1945-1951 which engaged in extensive nationalisationof
    British industry with both ideological and industrial policy rationales
  • Many of these not seriously opposed by Conservatives and on return to power
    in 1951 they denationalised only iron and steel and road haulage, although they
    favoured more decentralised management structures
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74
Q

Nationalization in Britain (1945-51) - Rationals?

A
  • Network ‘natural monopolies’ –telecoms, railways, electricity, gas, water where efficiency considerations suggest a single supplier is better.
  • Control of ‘commanding heights of the economy’ (economic planning)
  • Resolution of labour problems (e.g. coal)
  • Stimulation of technological change (e.g. coal).
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75
Q

Nationalization in Britain (1945-51) - Challenges?

A
  • Often the merger involved many small units (e.g. individual mines, municipal electricity establishments etc.) with no existing large central organisational capability. Britain didn’t have a particularly great education system suited for this.
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76
Q

What were the two key government in Britain post war and what were their polices?

A
  1. The Labour Government of 1945-51 which embarked on a considerable ‘experiment’ in nationalization
  2. The Conservative administration of 1979-1997 which eventually
    reversed this process via a process of privatisation
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77
Q

Nationalisation - What respective countries’ share of state owned ownership is?

A

France is the best with 14.6% employment and 16.5% output.
The UK has 8.2% of employment and 11.1% of output.
Today, France still has around 20% of output, whereas the UK has about 2%.

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78
Q

Britain - The public corporation?

A

Has an independent legal identity, and was based on taking an ‘arms-length’ relationship between government and management with the relevant government minister responsible for ‘broad objectives’ while management were responsible for the running of the corporation.
A government minister makes appointments to Board.
They are financially independent. Corporation keeps surpluses and can borrow from external capital makers (backed by HM Treasury guarantee).
Most external financing from Exchequer via a ‘National Loans Fund’ - but very little money paid back into this fund.

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79
Q

Public Corporation - Accountability and control?

A
  • By the 1960s, there was growing dissatisfaction with the performance
    record of the public corporation, although the evidence is somewhat mixed.
  • The ‘control’ problem was widely recognised. While model creators envisaged a separation between ministerial responsibility for strategic objectives and management responsibility for day to day operations,
    in practice this was not achieved, with ministers frequently intervening in
    management decisions.
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80
Q

Public Corporation - Accountability and control - Examples?

A

Interference in pricing decisions in inflationary environments, limiting energy price rises. The UK government held down the cost of electricity below the mc.

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81
Q

Public Corporation - Corrective measures?

A

In the 1960s corrective measures were implemented, including the setting of ‘financial targets’ for each corporation.

1967: A set of objectives set in place:
(i) Prices reflecting long-run marginal costs
(ii) Rates of return on investment should exceed a ‘test discount rate’
(iii) avoidance of cross-subsidization

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82
Q

Public Corporation - What was Leslie Hannah’s view on their efficiency?

A

In Leslie Hannah’s view, the efficiency of the public corporation was frequently
hindered by forms of ‘technological nationalism’ which constrained management to make technological choices which favoured British owned technologies.

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83
Q

Public Corporation - What were the two prime examples supporting Leslie Hannah’s view of efficiency?

A
  • The prime example here is in the development of nuclear power in Britain –and
    the case of the Advanced Gas Cooled Reactor (AGR)
  • The AGR and the development of the supersonic passenger airline Concorde have been shown on cost-benefit grounds to constitute two substantial industrial policy failures.
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84
Q

Government intervention -Nationalisation of Private Companies ‘in Difficulty’?

A

By the 1970s, there was an additional reason for nationalization –private
Companies which found themselves in financial difficulty. The government didn’t want them to go bust due to losses in employment.

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85
Q

Government intervention - nationalising private companies successful examples?

A

Rolls-Royce nationalisation in from 1971-1987 enabled the development of a highly competitive aero-engine maker. The reason for nationalisation stem from an inability to secure short-term financing.
British-Leyland created by the government to be a national champion in motor vehicles. Continuing difficulties led to its nationalisation in 1975.

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86
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87
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88
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89
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90
Q

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91
Q

Public Corporation Performance compared to Private -Profitability

A

If rates of return on capital are compared, they were roughly 3 times as large
in large private sector firms in the period 1970-1985, i.e. largely before the big
privatization programme instituted by the Conservative administration.
Net negative return out of investing in public comapnies

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92
Q

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93
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94
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95
Q

Lecture 6

A

-

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96
Q

What period do we focus on for Big business in the 20th century?

A

Big business in the 20th century. 1914-1939

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97
Q

What are the four important headings we follow in explaining why there was a persistence of competitive advantage by businesses that survived past WWI? (4)

A
  1. Patterns
  2. Strategies and organization for growth (the innovation of the M-form)
  3. The legacy of WW1 and the role of the state
  4. The role of ‘first mover advantages’ in sustaining big business
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98
Q

What is the significance of businesses that survived through and past WWI?

A

They tended to keep their competitive advantage over others.

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99
Q

Global big business in 1913 - different countries big business sizes?

A
  • The largest US businesses in 1912 were considerably larger than those
    in either Germany or Britain
  • Largest British Firm in 1912 less than half size of US Steel
  • J&P Coats (UK - textiles) formed from acquisition of several firms in 1896 but
    represented the industries of the First Industrial Revolution
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100
Q

Global big business in 1937?

A

List still US dominated but increasingly reflecting the 2nd IR. List begins to reflect newer industries with JP and Coats now 47th in the world.
A concentration in oil, metals, chemicals, vehicles and tobacco.

101
Q

What were the six characteristics of ‘Big Business’ in the last Century?

A
  1. Size and capital intensity
  2. Persistence and growth
  3. Integration of potentially separable processes or plants:
    -vertical integration
    -horizontal integration
    4.Diffusion of stock ownership (especially in US/UK) and the divorce of
    ownership from control
  4. Diversification through acquisitionand through RandD creating new products
  5. Multi-divisional organisation along regional or product lines
102
Q

How have Big Businesses attained economies of scale from the late 19th Century and early 20th Century compared to before?

A

Most firm growth took the form of building bigger plants to attain economies of scale (late 19th and 20th). This frequently involved horizontal mergers. Prior to this vertical integration was often used. Once in the industry, firms can learn and benefit from economies of scope through diversification.

103
Q

Economies of scope?

A

Economies of scope are economic factors that make it cheaper to make a variety of products together instead of making them on their own. For example, McDonald’s can produce both hamburgers and French fries at a lower average expense than what it would cost two separate firms to produce each of the goods separately. This is because McDonald’s hamburgers and French fries can share the use of food storage, preparation facilities and so forth during production.

104
Q

What is a key characteristic of big business that has now changed for some?

A

the pursuit of a strategy for
continuing growth of the individual firms. Only comparatively recently can we observe any tendency for downsizing, e.g. through share buy-backs.

105
Q

How have big business been able to diversify and benefit?

A

Learning in the industry and then diversifying to exploit economies of scope.
Diversification through formal Rand D departments and product innovation.

106
Q

Main ways an economy grows? (4)

A
  1. Becoming multi-national.
  2. Diversification.
  3. Mergers.
  4. Economies of scale and scope.
107
Q

Explain the Multi-Divisional Enterprise.

A

A decentralised structure based on independent operating divisions with a unitary structure.
Below the Board of directors is the executive committee, then thecentralised advisory staff (finance, legal etc). Each operation is then split into divisional/ regional branches each with its own branch for production, sales, finance and RandD.

108
Q

When did the M-form organisation emerge, where and what types of organisational structures were there before this?

A

In the 1920s in the US. The main structure of big business were either a highly centralised structure or a loose ‘federation’ of semi-independent organisations in the form of holding companies.

109
Q

What does Chandler examine in Strategy and Structure with regards to big business?

A

Chandler examines the way in which DuPont (chemical), General Motors, Standard Oil and Sears Roebuck (retailing) met rather different strategic challenges through the M-form organisational structure.

110
Q

Case Study: General Motors - Situation, internal competition, Change?

A

Prior to 1920, GM was organised as a rather lose holding company, with separate divisions such as Cadillac, Buick, Olds, Oakland, Chevrolet competing with each other rather than Ford - so little organisation or strategy. In 1920 the recession hit, dropping sales by 75% between summer and autumn. Alfred P. Sloan was appointed as CE in 1921.

111
Q

Case Study: General Motors - Fundamental problem?

A

GM had an inability to compete with Ford due to FOrds’ huge cost advantage. The change was the implementation of a new coordinated marketing strategy focused on competing with Ford. Each motor division would focus on a different market segment - e.g. Cadilan on ‘luxury cars’, Chevrolet on ‘low end’. The structure followed the strategy, with each division making its own operating devisions.

112
Q

Case Study: General Motors - benefits of new strategy and result?

A

Economies of scale could be reaped due to shared parts between divisions. Role of central office to monitor performance and provide strategic coordination, research etc. The change was a success - between 1927 and 1937 GM made over $7 billions whilst Ford lost $200.

113
Q

How did the German Dyestuffs Industry influence the US?

A

Us corporations took the lead in creating formal RandD departments in the 20th century in the newer industries.

114
Q

Case Study: DuPont - What did DuPont help pioneer and what was the situation?

A

The formal RandD department which was often attached to the headquarters in the M-form of organisation, and became preferred over alternative patterns of organisation of research. It was an early adopter of both. It established a centralised ‘experimental’ RandD Station before WWI, and then faced with problems of excess capacity after the war in its explosives business. The department became an important source of product innovation and diversification between the wars.

115
Q

What was a key issue for DuPont ?

A

The threat of anti-trust action.

116
Q

Comparison between GM and DuPont: Chandler observations?

A

From initially different starting points, the two companies converged on a remarkably similar organisational structure which became known as the Multi-divisional M-Form.

117
Q

Comparison between GM and DuPont: Management choices?

A

DuPont’s change of strategy towards diversification that created the opportunity to implement the new structure; under William Durant GM already existed as a diversified but centrally un-coordiated ‘holding company’.

118
Q

How did M-Form structures spread?

A

Generally there was no simple diffusion of M-FOrm as the 20th century business grew, crisis usually forced the issue. GM and DuPont managers had a central role in restructuring. Changes of chief executive were often needed for the change to be implemented.

119
Q

What are the key advantages to M-form organisations? (4)

A
  1. Decision making at decentralised local level by those who have the best knowledge to make the relevant decision.
  2. Avoidance of overload at head office which can focus on strategic/ investment decisions as well as monitoring/ evaluating divisional performance.
  3. Internal Market Hypothesis: Arguably, head office may do better than external capital market in allocation of capital divisions due to superior information and lower cost of capital.
  4. Expansion into new regions (diversification) possible.
120
Q

Internal Market Hypothesis: Arguably, head office may do better than external capital market in allocation of capital divisions due to superior information and lower cost of capital.

A

Arguably, head office may do better than external capital market in allocation of capital divisions due to superior information and lower cost of capital.

121
Q

What is the main disadvantage of M-form organisations?

A

Limitations emerge when information flows between divisions are important and where diversifications are unrelated. One could argue that changes with the Third IR increased the significance of informational flows

122
Q

How did WWI change economies? (3) and what was the outcome at peace time?

A
  1. Political patterns of production.
  2. Political attitudes.
  3. State Intervention
    For many European economies the peace did not produce economic prosperity whilst the US experienced great prosperity.
123
Q

WWI on Britain: production and immediate consequences?

A

The war transformed much of the pattern of
production, not only increasing the production of
goods directly required in the war effort, but also
in producing substitutes for goods whose import had been cut off. Such
goods included magnetos and dyestuffs.

124
Q

WWI on Britain: Industry?

A

War produced rationalisation of industry - prompted in many instances by Government - it involved mergers, larger scale plants, standardisation of parts and attempts to adopt mass production techniques.

125
Q

WWI on Britain: Post war companies?

A

Companies directly supplying arms, explosives etc such as Vickers or Nobel faced with downturn so sought to diversify through acquisition.

126
Q

Legacy of WWI: Rationalisation and quote?

A

It generally implied the horizontal amalgamation of firms, and the amalgamation of firms, and the application of rational/ scientific principles to the problems of management.
Hannah 1983 - the concept ‘lacked precise meaning’.
Depressed trade conditions in much of the economy after 1919 (until well into
the 1930s) provided an additional incentive for industrial reorganization

127
Q

Legacy of WWI: Where was rationalisation taken to the furthest limits and what was it an alternative ideology for?

A

Germany, but Briatian and the US also found it important. It offered an alternative ideology to free-market competitive capitalism and socialism.

128
Q

Legacy of WWI: What was the change of attitude following WWI and what companies became advocated of it?

A
In Britain certain leading industrialists such as Dudley Docker(engineering) and
Alfred Mond(chemicals) became keen advocates of greater state involvement in business as well as increased protection for British business
from international trade
129
Q

What are the Four principles of scientific management?

A
  1. Managers develop a science for each element of work –replacing rules of thumb
  2. Workers selected to follow methods so designed
  3. Managers cooperate with workers to ensure that all work is done in accordance
    with the principles of the new science
  4. There is an almost equal division of the work and the responsibility between the
    management and the workmen
130
Q

Who pioneered the scientific management view and what is another name for it?

A

Frederick Winslow Taylor.

It was also known as Taylorism.

131
Q

What is a company frequently told as indicative of Taylorism and what countries adopted it?

A

The story of Schmidt at Bethlehem steel.

Scientific management never achieved as much influence in Britain as it did in the US.

132
Q

What was Chandlers view on British capitalism following WWI?

A

He observed that Britain had a personal style of capitalism.

133
Q

What businesses go against Chandlers’ view of personal capitalism in Britain following WWI and what is the most important?

A

Anglo-Persian Oil, ICI and Unilever.

Formation of ICI “the most I pronto merger in Britain of the 20th century”.

134
Q

Formation of ICI?

A

A response by Britain to “the most significant event in the world chemical industry” by Germany with the amalgamation of two interessengemeinshaft (IG) into IG Farbenindustries. Britain mergers Nobel Industries, Brunner-Mood, BDC and United Alkali Company into Imperial Chemical Industries (ICI) in 1926.

135
Q

What was the government involvement in ICI an example of?

A

The ‘national champion’ industrial policy which became popular after the war.

136
Q

What were the key reasons for mergers in Britain from the late 19th century onwards? (4)

A
  1. Economies of large scale production
  2. Market share/market power
    diversification –economies of 3. Scope/synergies
  3. Managerialism/empire building
137
Q

What were the results of mergers in Britain from the late 19th century?

A

Outcome dependent on nature of merger - be it horizontal, vertical or diversification. They increased market concentration and market concentration.

138
Q

When were the three merger waves in Britain between 1890-1980?

A

Wave 1: 1890-1906 - smaller than the US wave.
Wave 2: 1918-1933 - Horizontal consolidations rather than acquisitions - increase in market concentration.
Wave 3: 1956-1973 - Mainly diversification/ conglomerate mergers, market concentration increased by some state sponsorship.

139
Q

Hannahs 1983 data in Britain?

A

According to Hannah, mcc of the 1920s merger boom enabled rationalisation especially in newer industries.
Successive mergers helped create a cadre of firms which were much larger than the biggest firms in 1919. She also showed that Britains 5-firm concentration ratio increases similarly across all 15 industry groups between 1919-1930.

140
Q

What was business concentration like in the 20th century?

A

From WWI 1929, industries in Britain, the US and France became increasingly concentrated. This continued post WWII.

141
Q

why is most economic theory independent of business history?

A

Since many equilibrium concepts are unique and independent of initial conditions and other historical data.

142
Q

Path dependence and its application?

A

Most recent historical economic theory emphasises path dependence. It basically means history matters. One instance would be the persistence of competitive success, with rankings of the world’s leading companies tending to grow and show great continuity.

143
Q

Resource based view of the firm?

A

Stresses capabilities and other assets which are hard to replicate. Cahndler’s concept of ‘first mover advantage stressed in Scale and Scope may be useful adjunct to the resource based view.

144
Q

Describe the process of First mover advantage,

A
  1. A change in the business environment.
  2. Either Chance or Firm Proficiency lead to
  3. a first mover advantage for a company.
  4. from FMA the firm can undertake other mechanisms to enhance FMA.
  5. This lead to profits/.
    Note: 2 can bypass other stages and also generate profit.
    Diagram by M.B.Lieberman and D.B.Montgomery (1988)
145
Q

What do M.B.Lieberman and D.B.Montgomery (1988) identify as the 3 main sources of FMA?

A
  1. Technological or Organizational Leadership
  2. Pre-emption of scarce assets
  3. Switching costs and buyer preferences
146
Q

What are the two types of technological leadership and what is another type of FMA?

A
  1. The Learning Curve
  2. R&D, patents and prizes.
  3. Control over assets that already exist.
147
Q

Technological Leadership: The learning Curve - Overview

A

Can generate sustainable leadership in technology. Based on learning by doing, by gaining knowledge through experience, hence driving down unit average cost of production. Its success depends on whether the knowledge gained is appropriable, and becomes the proprietary asset of a firm. This will depend on whether the knowledge can spill-over to other firms and whether such knowledge can be patented. process innovation is generally easier to appropriate as products are revealed in the marketplace.

148
Q

Technological Leadership - RandD, Patents and Prizes?

A
  • Economists have produced models in which the first mover in R&D can claim
    a considerable ‘prize’ in the form of a ‘patent’ which creates a monopoly
    position
  • Empirically, patents seem to be especially important in just a few industries, notably chemicals (as we saw last week) and especially pharmaceuticals
  • In other industries imitators can ‘invent around’ patents and do so at less
    cost than the innovator . For this reason many firms rely on secrecy and learning curve advantages to protect their innovations.
149
Q

What 4 ways can a first mover take advantage of scarce resources?

A
  1. Pre-emptive investment in plant and equipment.
  2. Prime Retail locations.
  3. Concentrated resource deposits.
  4. Pre-emption of geographical or product space or shelf space - making it unprofitable for others to make an entry and be profitable.
150
Q

How has Tesco taken advantage of pre-emption of retail locations?

A

Tesco’s land bank-it is reckoned that Tesco holds over 100 potential
site locations in Britain, preventing entry by (e.g. Wal-mart /Asda)

151
Q

Pre-emption of product space visualisation - how is horizontal product differentiation conceived and then is this model used?

A

In a circle in which the varieties of a product are situated.
The model is only used if there are fixed costs attached to the generation of variety (so if each required RandD expenditure). Thus there are increasing returns to scale which forces a trade-off between variety and price.

152
Q

Pre-emption of product space visualisation - Customers preferences?

A

Customers are either different in the variety they prefer or they like variety for its own sake.

153
Q

Pre-emption of product space visualisation - Market size and growth.

A

When the market is small, there a a few firms/ varieties.
As the market grows two things can happen. Either new firms are able to enter or incumbent firms create their own new varieties, pre-empting product space and making entry unattractive.

154
Q

Case study: Ready to eat Breakfast cereals - Origins and original developments?

A

Pre-cooked grain often eaten at the start of the day.
Origins in fringe religion and a drive for ‘healthy’ foods. Dr John Harvey Kellogg - a committed vegetarian - experimented with pre-cooked grain from his sanitarium where the vegetarian regime offered dull food. Experiments led to wheat flakes and through his brother, corn flakes with which his brother founded the Battle Creek Toasted Corn Flake Company.

155
Q

Case study: Ready to eat Breakfast cereals - advancements, mimicking and todays climate?

A

Flaking process copied by C. W. Post - a patient at the sanatorium who founded Post Cereals which became General Food.
Process of cereal “puffing” invented by Alexander P. Anderson of Quaker Oats.
Todays market in US now dominated by ‘Big-Four’ - Kelloggs/ General Mills/ Post/ Quaker Oats, owning 90% in 1970 and 86% in 1995 within the US market.. The market is highly profitable despite small MES.

156
Q

Case study: Ready to eat Breakfast cereals - Number of firms in 1970 and outcome?

A

67 brands in 1970, and figure steadily growing since –but
very few have achieved significant market share, and many have disappeared.
- Why did the big 4 introduce so many unsuccessful brands? arguably, the product space has been made
deliberately very congested, creating a barrier to entry (although there are other
arguments e.g. that economies of scope make it cheaper for incumbents to introduce new varieties).
Investigation in 1972-81 by US FTC but found inconclusive.

157
Q

FMA - The buyer: Terms, switching costs, new products and brand names.

A
  • Switching costs arise when customers need to learn how to use a specific product or when complementary products are important
  • New products –‘early’ names have ‘disproportionate’ influence on customer
    –“Coca-Cola, Kleenex…” Late-comers may need to advertise more heavily
    These effects seem to be confirmed in marketing studies and are more
    prevalent in consumer markets than industrial markets
  • Brand names may be important where there are information asymmetries,
    because of the reputation involved. Brand names tend to favour big business.
158
Q

First mover disadvantage: Terms

A

Free-Rider effects: In innovation contexts , imitators may be better placed, especially where
complementary assets in (for example) marketing and distribution are important.

Incumbent Inertia: In certain circumstances firms may find it optimal to ‘cannibalize’ existing assets rather than destroy them through radical innovation. They find it hard to adapt so just keep the very successful model

159
Q

FMD: Examples of free rider effects?

A

Teece 1986 - discusses various cases in which the follow makes the profits, such as EMIs CT Scanner or RC Colas introduction of diet Cola

160
Q

FMD: IBM approach?

A

IBM adopted a defensive RandD posture, using its reputation to ensure customers waited for the IBM version.

161
Q

FMD: Examples of incumbent Inertia?

A

Xerox’s behaviour when its patent on plain paper photocopying expired (it was the most profitable company in 1971 despite only being the 52nd largest) or Ford’s decision to stick with the Model T when salsa began to fall

162
Q

Lecture 7

A

163
Q

Information of The Third Industrial Revolution?

Date:
Location:
Technologies:
Motive:
Material:
Automation:
Process Type:
Size of Firm:
Advantages:
Organisation:
Industry Structure:
Type of Capitalism:
Mode of Governance:
A
Date: 1973-
Location: USA, East Asia
Technologies: ICT, biotechnology
Motive: nuclear, renewable
Material: silicon, smart materials
Automation: of control
Process Type: Information
Size of Firm:miced
Advantages:
external integration
Organisation: networked
Industry Structure: mixed
Type of Capitalism: collaborative
Mode of Governance: networks
164
Q

What was the case of in house strategies in the 2nd industrial revolution?

A

Involved ‘stand-alone’ proprietary technologies. Technological development and economic progress defined by the success of the Chandlerian vertically integrated multi-divisional enterprise with in house RandD strategies.

165
Q

What was the post-war situation with technology and strategies?

A

The complexity of technology post war increasingly favoured more open innovation strategies which allows firms to specialise in their own specific core capabilities.

166
Q

What are key examples of the more focused strategies of technologies during the 3rd industrial revolution?

A

IBM succeeded by considerable amount of entry into the market and the rise to prominence of networks of firms collaborating in innovation - we coined the term ‘collective innovation’ previously.
The two forerunner technologies in which this occurred were semi-conductors and then computers.

167
Q

What occurred with supply chains in the 3rd IR?

A

Increasingly disintegrated internal supply chains but also increasingly International

168
Q

The role of networks the 3rd IR and comparison to 2nd IR methods?

A

A key feature of the 3rd IR, being the various types of business network. The 2nd IR led to dominance of business by large firms realising economies of scale and competitive advantage through vertical integration. The importance now shifted to networks.

169
Q

How do business network firms work?

A

Business network firms achieve competitive advantage by cooperating with other firms and achieving improvement in productivity by obtaining external economies rather than internal economies associated with vertical integration.

170
Q

What is absolutely necessary for a network business?

A

Requires mechanism for coordination and control somewhere in-between the market and the firm based hierarchies.

171
Q

GPT and examples in each IR?

A

General purpose technologies. E.g:
1st IR: The Steam Engine
2nd IR: Electricity and the internal combustion engine.
3rd IR: Biotechnology and ICT

172
Q

What properties give GPTs a specific claim on economic significance? (3)

A
  1. Pervasive: generic function that is vital to the functioning of a large segment of existing or potential products and production systems
  2. Improvement: Technological dynamism –continuous learning and improvement
  3. Spawning: Innovational complementarities –improvement in GPT stimulates
    profitability of innovation in using industries and vice versa
173
Q

The GPT of ICT?

A

The semi-conductor. These Semi-conductors can be reprogrammed to do just about anything.

174
Q

The saving through semi-conductors?

A

The tremendous savings in applying binary logic come about because of the great
scope for standardization and cost reduction due to learning effects and independent
scientific advance

175
Q

What were the building blocks of electronic components?

A

Early History: Evacuated tubes which allowed electric currents to be modified - switched/ amplified.
1947: Amplification properties of transistors discovered by ATandT. allowed the first silicon transistor and planar process.
1959: First patent application for an integrated circuit
Early development of Fairchild Semiconductor
1971: Intel’s invention of ‘4004’ micro-processor.
1986: 1st RAM chipe containing 1 million transistors.
1005: Chips pass 1 billion transistor mark.

176
Q

ATandT’s strategy for the transistor and its implication on the 3rd IR?

A

Bell labs developed the transistor in a corporate laboratory owned by ATandT.
Pervasiveness recognised by ATandT (the owner). They adopted a liberal cross-licensing strategy, believing that the spillover benefits from tapping into the capabilities of others would be greater than those from proprietary development.
This open approach to innovation the face of technological complexity/ uncertainty was to become a much more important business strategy in the 3rd IR

177
Q

Germanium vs Silicon?

A

An important competition in the early stages of the
development of the transistor was the use of either
germanium or silicon as the material for manufacture. Silicon offered better electrical properties but was initially considerably more expensive. In the US, military and space procurement favoured silicon, and the importance of this source of demand, together with the unsuitability of germanium for the planar process made for greater cost reduction with silicon - and substantial advantages for US over European and Japanese firms

178
Q

What does the Germanium vs Silicon case showcase?

A

As with the gun production in the US during the 19th century, the implicit industrial policy of the US, and its support for the second-placed technology - proved important. However, later this advantage of the US over Japanese firms unravelled when consumer electronics became a more important source of demand where Japanese advantages became more important

179
Q

How was Boeing significant with respect to the Third IR?

A

Boeing worked with suppliers to develop items for a specific planned. It was a failure the first time it was used that had many supply chain problems. Boeing got the formula of a network wrong. Plain delivered 3 years late.

180
Q

Eras: Electrification versus IT as GPTs - similarities?

A

Just as electrification a key GPT of 2nd industrial revolution, semi-conductor
based Information Technology (IT) is key GPT of 3rd industrial revolution.
Overal productivity growth slows initially but there is a rise of new firm entry (as measured by entry into the stock market) and investment by new firms relative to incumbent firms which are more wedded to older technology.

181
Q

Eras: Electrification versus IT as GPTs - differences?

A

-Measures of innovation (e.g. patents, trademarks) stronger in IT era than in
electrification era.
-IT is spreading more slowly, but price of IT is falling 100 times faster than did the
price of electricity

182
Q

What sort of diffusion path do GPTs take in US industries?

A

S-shaped. Slow initial adoption, growth phase, then levelling off.

183
Q

What sort of diffusion path do GPTs taken households?

A

No sign by 2005 that diffusion of computers across households had slowed down. Constant growth.

184
Q

Path of development in electronics?

A

Global electronics industry has embedded the semi-conductor in larger system

185
Q

What were the two major paths of development in electronics?

A

Consumer electronics and computer. This is what embedded the use of semi conductors into the larger systems such as televisions etc.

186
Q

What is the structure that dominates consumer electronics and how have the Japanese firms competed with the US firms?

A

In consumer electronics, the large vertically integrated ‘Chandlerian’ M-form
corporation has continued to be an important component of the global industry,
although the early US pioneers have been displaced by Asian firms (e.g. Sony, Matsushita and more recently by Taiwanese and Korean firms and new US firms)

187
Q

What has been the case with computing development over the past few decades?

A

IBM initially dominated the industry, yet over the past few decades large firms have come to dominance, , although they make up a smaller part of the vertical supply chain as well as a much smaller enterprise than previously.

188
Q

Origins of consumer electronics in the US - Beginnings and Successors?

A

Invention of Radio (Marconi) as a system requiring electronics. Military significance seen in WWI as warring factions cut undersea cables.
US Navy attempted to ‘nationalise’ US radio businesses but was blocked by Congress. This led American Marconi to be taken over by Radio Corporations of America (RCA), with GE being the major shareholder, later joined by AT&T, Westinghouse and United Fruit.

189
Q

Origins of consumer electronics in the US - Significance

A

The amalgamation of interests through the creation of RCA controlled all important radio patents. RCA “was anxious to create an industry in which competition would be ‘orderly and stabilized’”.

190
Q

Origins of consumer electronics in the US - Reason it was exploited and who progressed the model?

A

Few at time saw potential of radio as a means of broadcasting to a mass
consumer market. However David Sarnhoffof RCA envisaged a business model
making money from selling receivers to a mass market while providing broadcasting content free of charge –an example of a ‘hardware/ software’ effect where network externalitiesseen as fundamental.

191
Q

What can the diffusion of the radio in the US be applied to others and how quickly did it gain popularity?

A

Between 1922-1931 sales grew from 100’000 to nearly 100’000’000. The diffusion pattern repeated in black and white TV and later with other consumer electronic products (colour tv, VHS, CD player, DVD, mobile phones)

192
Q

Rise of RCA in consumer electroincs?

A

RCA dominant in emerging radio industry making money through ‘patent packaging; in licensing technology (users tied to buying licences for several components). Only RCA able to pursue large RandD due to structure.
Sarnhoff’s realised that production of radios was not profitable due to simplicity and competition in the future.
Therefore, this encouraged forward integration into ‘software’ such as radio content, crating NBC in 1926, also entered the phonograph/ record player market through purchase of Victor (1930). The RandD allowed RCA to pioneer television development in US. It set standards in the industry of broadcasting used later in the coloured television.

193
Q

Demise of RCA and US consumer electronic industry?

A

1960 - RCA at forefront of consumer electronics industry, but in 1988 it sold of its entertainment business and electronics business to Thompson SA (France).

194
Q

RCA: What is it an example of?

A

It is an outstanding example of how a firm which moves outside its ‘core-capabilities’ and diversities in an ‘unrelated way’ - so not based upon economics of scope - faces possibly insurmountable difficulties. Whether through strategic errors (chandler) or that of ‘managerial empire building’ and dissipation of rents through excessive investment, RCA eventually disappeared entirely as an independent company.

195
Q

RCA: What and when did RCA start to diversify?

A

From 1960 when it diversified into golf equipment, car rental paper manufacture, frozen food, real estate development and carpet manufacture. It also attempted to compete with IBM in computing, threatening through dilution its strong RandD base in consumer electronics.

196
Q

Japanese challenge in consumer electronics: Companies according to Chandler (2) and what they were able to build?

A

Sony and Matsuishita. They were able to build integrated learning bases.

197
Q

Japanese challenge in consumer electronics: What were the two competitors (to the US consumer electronics industries) strengths? and what were there two fundable product innovations?

A
  1. Matsushita –strength in marketing and distribution
  2. Sony –technical strengths in production
  • VHS and Betamax videocassette players –the great ‘standards battle’
  • Sony Walkman
  • CD Player
198
Q

What were the 3 stages of organisational learning?

A
  1. Data Processing Era: Making the M-form more efficient
  2. Micro Era: Growth of standalone micro PC in uncontrolled fashion by professionals
  3. Network Era: Development of both internal and external networks, including internet.
    Graph: Y axis - organisational learning
    x axis - Year.
199
Q

Mass production origins in the US?

A

Gun production

200
Q

How can early computer use be traced?

A

By military demands in WWII and developed in universities (code breaking and controlling gunnery fire)

201
Q

What prompted big firms to purchase computers and by what companies?

A

UNIVAC produced the Remington Rand which proved successful in predicting Eisenhower;s successful presidential campaign in 1951. Big businesses purchased following this, namely Dupont, GE, US Steel.

202
Q

When did IBM release its first computer and what was the revenue of IBM a decade later?

A

1953- the Defense Calculator. A decade later its revenues were $1.24 billion

203
Q

What specific functions did the early computer systems enable?

A
  1. Company Pay-rolls
  2. Cost accounting
  3. Management accounting
  4. Largely parallel scientific and engineering usage in design etc.
204
Q

What is a networked firm and what is the strategy?

A

One which gains competitive advantage by specialising in just a small part of the value chain. It acknowledges that it cannot have strong or unique capabilities in every part of a possible complex value chain.

205
Q

Networked Firm: How were IBM and the seven dwarves principally organised in the data processing era?

A

M-form organisations.

206
Q

Networked Firm: Silicon Valley history and type of mechanism?

A

A different mode of production of electronically computer production developed from the 1950s involving more specialisation within the value chain. The the of mechanism is somewhere between market and corporate hierarchy. It is a prime example of a ‘high tech cluster’.

207
Q

Networked Firm: High tech cluster?

A

A rapid rate or technological advance and collective learning. e.g. Silicon Valley.

208
Q

Networked Firm: What are the two types of network firm and what is the difference??

A

Broadcasting: The value of the network (V) expands with the number of individuals receiving (N)
Telephone: Value increases with N and each new addition connects directly with all previous.

209
Q

Networked Firm: Sarnhoff’s law?

A

For the broadcasting firm, V=cN, where C is a constant, N is individuals receiving and V is the value of the network.
This may be an underestimate.

210
Q

Networked Firm: Metcalf’s Law?

A

For Telephone networks: V = c N(N-1)/2, approximately V = cN^2. so V/N = cN.
This law may be an overestimate if not all connections equally viable.

211
Q

Networked Firm: Reed’s Law?

A

The value of the network depends upon the number of groups of size greater than or equal to 2 that can be formed from N. V = c x 2^N..

212
Q

Networked Firm: What are the three laws in establishing the value of a network?

A

Sarnhoff’s law, Metcalf’s Law, Metcalf’s Law

213
Q

Networked Firm: Who says that Reed’s law may be relevant for ‘creative’ or ‘innovative firms?

A

Swann

214
Q

Networked Firm: Advantages over Large organisations (3)

A
  1. A networked firm is able to be flexible to external situations and may be able to partake in radical innovation if I a large enough network. Large firms find it difficult to respond flexibly but are well but achieve both economies of scope (esp. U form) and incremental innovation.
  2. Coordination of activities and forms of governance may work better when they operate in a close geographical proximity.
215
Q

Networked Firm: What are he AGGLOMERATION effects that allow networked firms to attain better coordination when working in a close geographical proximity? (3)

A
  1. Specialised inputs
  2. Pools of skilled labour
  3. Technology/ knowledge spillovers.
216
Q

Saxenian 1996 overview?

A

Discussess competitive performance of Route 128 and Silicon Valley in terms of relation between firms in a cluster (firm based pairs and network based).
Similarities between network based system and Japanese production systems (e.g. Kieretsu) where single firm dominates.

217
Q

Saxenian 1996 Findings: Firm based?

A

APPOLLO and DEC
Corporate loyalty
Independent corporations
Internalising and wide range of capabilities with extensive vertical integration
Inability to change to rapid changes in technology (e.g p.c development and workstations.
Comparative advantage of large firms in routines.
Based on incremental technological change.

218
Q

Saxenian 1996 Findings: Network based?

A

SUN and HEWLETT PACKARD
Labour mobility
Collective Learning curve.
Even large corporations integrated into social and technical networks.
Formal and informal knowledge exchange (SUN pioneered open system software)
Faster product development in situation of radical technological change - new startups.
Better exchange of personnel capabilities between firms

219
Q

What is the Value chain in computer manufacture taken from Swann like.?

A
  1. Design of computer and components

3 Software
2/3/4 Material supplier, manufacture other electrical components, Vid monitor manufacture
2/3/4 Instrument manufacture, board, assembly of circuit board
2/3/4 Fabrication of equipment manufacture, semi-conductor component, computer case

4 final assembly
5 Distribution or value added reseller.
Clusters would have a number of firms in each category enabling flexible corporation, competition and collective learning.

220
Q

Case study: Sun Microsystems as a networked firm - founded date and relevance?

A

1982 - building ‘workstations for scientific/ engineering computing.
They pioneered open systems - adopting UNIX operating system and making its systems open to suppliers and investors. Gave away Java, Jini and Solaris “forging a worldwide network of enterprise and program users where applications are quickly and inexpensively shares, refined and reborn” - G. Jones and J. Zeitlin

221
Q

Case study: Sun Microsystems as a networked firm - Failures?

A

Never made a Chanderlerian ‘3-pronged investment’, never becoming a major manufacturer, limiting itself to prototypes, final assembly and testing.
Was unable to convert huge user base into paying customers.

222
Q

Case: Open Source Software - Economics and benefits?

A

Source code freely available although rights on the intellectual property are not renounced (license and public licence). Enables developers to modify, sell or give away new products providing they make the source codes freely available. Allows rapid development and likely to produce a higher rate of return for the original innovator.
Gets rid of acute imitation.

223
Q

Case Study: Wal-Mart - Founded/er, current situation, success, failure?

A

Sam Walton in 1962.
Worlds largest retailer and private employer.
Leader in seeing value of out-of-town sites ‘pre-empting’ geographical space to deter potential competition.
Unable to implement strategy into Germany, but does well in UK. This can be seen as an inability to adapt strategy.

224
Q

Case Study: Wal-Mart - Pioneering activities?

A

Bar codes, more frequent deliveries, out of town locations, reduction in inventory costs through strong distribution. A focus on poorer communities.
A proprietary satellite network in 1987 for audio and video. Radio frequency identification allowing for detailed tracking of inventory.

225
Q

East Asian Dragons: Relevance and countries?

A

South Korea, Taiwan, Hong Kong and Singapore.
These countries favoured export export orientation and foreign technology acquisition. They have been able to integrate into the global electronics industry through carving out specific business niches through a variety of strategies. This is possible due to globalisation and extensive standardisation in the electronics supply chain.

226
Q

Hobson?

A

1995 - Showed how latecomer firms in the Asian Dragon economies overcome severe disadvantages by increasing technological capabilities.

227
Q

Hobson - Mechanisms of foreign technology acquisition in electronics.

A
  1. FDI
  2. Joint Venutures
  3. Licensing
  4. Original equipment manufacture (OEM).
  5. Own-design and manufacturer (ODM)
  6. Sub-contacting
  7. Foreign and local buyers.
  8. informal means
  9. Overseas acquisitions/ equity investments
  10. Strategic partnerships
228
Q

Hobson - Phases of individual firms?

A
  1. Simple assembly - Original equipment manufacture.
  2. Own-design manufacturer of simple products.
  3. Own brand manufacture.
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