Business activity Flashcards
What is the purpose of a private enterprise?
They are owned privately by individuals or groups of individuals (private sector) and often wish to make a profit for the owners
What is the purpose of a social enterprise?
They are an organization in the private sector that do not aim to make a profit, but rather to improve human and enviornmental wellbeing.
What is the purpose of a public enterprise?
Public sector organizations that aim to provide goods and services that the private sector or private sector enterprises fail to provide adequately.
What is the importance of clear objectives? (list 4)
Objectives help to motivate people
Owners might not have the motivation to keep the business going
Objectives help to decide where to take a business and what steps are necessary to get there
Easier to assess the performance of a business
Explain 5 financial business objectives
Survival; threatened when trading conditions become difficult or if a strong competitor enters the market
Profit; financial return, profit maximization, dividends
Sales; economies of scale, market share, public profile, more wealth, stakeholders will benefit
Increase market share; win customers, charge higher prices, higher profile
Financial security; profit satisficing, flexibility to allow a particular lifestyle, spend time with family, dont want extra responsibility
Explain 4 non financial objectives
Social objectives; improve human and environmental well being (public services), social enterprises, social responsibility
Personal satisfaction; enjoy taking risks, hobbies into a business, more satisfied in their work environment
Challenge; motivated by challenges,
Independence and control; driven by the desire to be independent, freedom to make decisions
Why might objectives change?
Markets are dynamic therefore businesses must change their objectives to deal with changes
Technology
Inconsistent performance
Legislation, businesses may choose to be more socially responsible.
Internal reasons (change in ownership)
Advantages of operating as a sole trader
Owner keeps all the profit
Independent and has complete control
simple to set up with no legal requirements
Flexible
Can offer a personal service
May qualify for government help
Disadvantages of a sole trader
Unlimited liability
Struggle to raise finance
independence may be a heavy responsibility
Long hours and very hard work
Too small to exploit economies of scale
No continuity
Advantages of partnerships
Easy to set up and run (no legal formalities)
Partners can specialize in their area of expertise
job of running a business is shared
More capital can be raised
financial information is not published
Disadvantages of partnerships
Unlimited liability
Profit has to be shared
Disagreements may occur
Any partners decision is legally binding
tend to be small
Advantage of a franchise to a franchisee
Less risk
back up support is given
set up costs are predictable
national marketing may be organized
Disadvantages of a franchise to a franchisee
Profit is shared with the franchisor
Strict contracts have to be signed
Lack of independence
Expensive way to start
Advantages of a franchise to a franchisor
Fast and cheaper method of growth
Franchisees take some of the risk
Franchisees are more motivated as they are more responsible for the company’s success than employees
Disadvantages of a franchise to a franchisor
Cost of support for franchisees may be high
Profit has to be shared with the franchisee
Franchisees may get merchandise elsewhere
Poor franchisees may damage the brand’s reputation