Business Flashcards

0
Q

Beifits for large firms

A

Should be no waste
High demand
Long term
Makes other business want there products

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1
Q

Benefits to uk customers of large supermarkets

A
They have variety of customers nessicetities 
Local
Wide choice 
May be better quality 
Delivery services
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2
Q

Drawbacks suppliers

A

Could loose reputation
May have to except Lower prices
Big competition

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3
Q

Definition of primary research

A

Collecting new data that hasn’t been collected before

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4
Q

Definition of secondary research

A

Collecting data that already exists

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5
Q

Examples of primary research

A

Text marketing
Telephone interviews
Online serves

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6
Q

Benefits of focus group

A

Accurate answers

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7
Q

Drawbacks of focus group

A

May feel under pressure

Go along with everyone else around them

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8
Q

Benefits of Internet research

A

Quick and easy

Mostly free

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9
Q

Drawbacks of Internet research

A

May not be correct
Can be out of date
Can be accessed anywhere anytime

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