Bus Man Flashcards

1
Q

What is market research?

A

Market research is the process of finding and analysing information about customer wants and needs and the nature of the market.

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2
Q

What is the definition of Entrepreneurship?

A

Entrepreneurshiprefers to the concept of developing and managing a business venture to gain profit by taking several risks

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3
Q

True or False?

Is online banking an innovation of the internet?

A

True

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4
Q

What is the difference between social need and fulfilling a market need?

A

When there is a gap in the market and a company sells that product, it is a market need. Social is benefiting the environment.

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5
Q

True or False?

A gap in the market is a business opportunity.It’s when you’ve identified something that customers need, but it isn’t currently available.

A

True

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6
Q

What is Primary research?

A

Primary research is the collection of information first hand by a business for a specific purpose

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7
Q

What is your understanding of a business motivation?

A

It is the reason why someone wanted to start a business.

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8
Q

Which is the odd one out?
The reason why someone starts a business is…
A) To make a profit
B) Financial independence
C) To not be bossed around
D) To fulfill a social need

A

C) To not be bossed around

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9
Q

Advantages of primary research

A

Data is accurate and up to date
Fully specific to purpose or cause

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10
Q

Which is NOT a company that changes a companies need?
a) Hello fresh
b) Mcdonalds offering delivery
c) Self service petrol stations
d) Amazon parcel locker

A

c) Self Service petrol stations

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11
Q

What does CSR stand for?

A

Corporate Social Responsibility?

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12
Q

Which motivation applies?
Joanne calculated that her hard work had helped the business she was working for increase profits by 60% - however she only received a 2% pay rise this year.

A

To make a profit

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13
Q

Disadvantages of primary research

A

Time consuming
Expensive
May be biased if business is inexperienced in carrying out research
May lack validity if the research was not conducted to a large and relevant audience

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14
Q

True or False?
Tesla is an example of innovation.

A

True

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15
Q

Which company does have unlimited liability?
a) Partnership
b) Sole Trader
c) Private Company
d) both a and b

A

d) both A an B

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16
Q

What is secondary research

A

The use to information that has already been collected previously. This could be by another organisation/ business or for a different purpose.

17
Q

Advantages of secondary research

A

Often cheaper than conducting primary research
Quicker as the information is readily available

18
Q

How many owners does a Sole Trader have?

A

One

19
Q

Which is NOT a characteristics of a Sole Trader?

a) Owners has unlimited liability for all business debts
b) Owner has to source all funding for the business
Owner retains all profits after personal income tax (not subject to company tax)
c) May have employees but owner is the only one responsible for making decisions for the business (therefore has to manage a wide variety of tasks)
d) Has to register business for tax

A

d) Has to register business for tax

20
Q

Which is NOT a strength of a Sole Trader

a) Low cost of set up
Low level of government regulation (= easy to set up and run)
b) Centralised decision making = no conflict for owner
c) Has unlimited liability
d) Owner retains all profits (can decide to reinvest into business but has control)

A

c) Has unlimited liability

21
Q

True or False ?
A sole trader may have difficulty sourcing finance to start/run their business.

A

True

22
Q

True or False?
A sole trader has limited liability

A

False
unlimited liability

23
Q

True or False?
A partnership is an unincorporated business structure owned by 2-50 owners

A

False
2-20

24
Q

True or False?
In a Private Limited business, the business name MUST always followed by Pty Ltd. (Proprietary Limited)

A

True

25
Q

Disadvantages of secondary research

A

Not completely applicable to specific requirements of the business
Business is not aware of the conditions under which the research has been conducted

26
Q

True or False?
In a Private Limitied business, the business name MUST always be followed LTD.

A

False - Public has LTD

27
Q

Which is NOT an example of a public company?

a) Mcdonalds
b) Qantas
c) Coles
d) Ziggy’s bakery

A

d) Ziggy’s bakery

28
Q

True or False?

Public businesses are relatively inexpensive to set up and easy to run with minimal levels of public scrutiny and government compliance requirements.

A

False

29
Q

The public company lists its shares for sale on the ASX or ABS?

A

ASX - Australia’s Stock Exchange

30
Q

Examples of primary research

A

Surveys, questionnaire, interviews, observations

31
Q

Example of secondary research

A

Newspapers, reports, websites(internet), journals, statistics

32
Q

Market research process

A

Research objectives
Perform secondary research and analyse data
Decide on primary research methods
Conduct primary research and analyse data
Present the data and produce the report
Implement the research

33
Q

What is qualitative data

A

Non-numerical data including opinions and written responses

34
Q

What is quantitative data

A

Numerical data such as figure and statistics that can be more easily analysed