Branding and Promotion Flashcards

1
Q

advantages of branding

A
  • customer recognition
  • customer loyalty
  • consistency
  • brand equity
  • improves company values
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2
Q

types of branding

A
  • product
  • service
  • retail
  • online
  • offline
  • corporate
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3
Q

viral marketing

A

The method of creating advertising that is memorable and attention-grabbing for use in social media campaigns

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