Big Qs and Debates about Role of Biz in Society Flashcards
What is CSR
voluntary actions that a corporation takes in society that address social and environmental problems/issues
who argued that businesses have the responsibility of CSR?
Howard Bowen
CSR in the 1960s
the environmental movement broadens CSR
CSR in the 1970s
CSR research explodes
CSR in 1980s and 1990s
CSR branches out
Why was CSR exploded over the past 30 years
company reputation, triple bottom line, social media, neoliberalism/globalization, how info is shared
Caroll’s Pyramid of CSR
initially it was about “what is ethical?” now it’s about “how are we perceived?”
-CSR now mostly driven by philanthropic responsibilities
different forms of CSR
corporate giving, voluntarism, corporate sponsorship, social venture philanthropy, social enterprise, community investment
corporate giving
donations, charitable foundations, cause-related marketing, strategic giving, the one-for-one model
corporate voluntarism
-The time and talent employees commit to community organizations with support/consent from employers who recognize the value of such efforts to society
-Allowing employees to take time out of their workday to volunteer (still getting paid)
corporate sponsorship
A partnership, which has been established for mutual benefit between a business sponsor and an event or non-profit (naming rights)
social venture philanthropy
The investment of human and financial resources by corporations in non-profit community development agencies to generate a social return instead of only a financial one
-working with startups who are focused on environmental gaps, building partnerships
social enterprise
A model of business operation where some or all profits are deliberately used to further social aims
2 kinds of social enterprises
full non profits, for profits
full non profit social enterprises
all funds go to social causes
for-profits social enterprises
funds are split between social causes and shareholders
the CSR debate
debate focuses on what (if any) the voluntary responsibilities of businesses should be?
CSR debate over time
Early: should businesses engage in CSR at all?
Today: is CSR enough to address the pressing social and environmental issues facing society
early case against CSR
-Friedman’s view
-Managers are agents, not principles. CSR is spending the shareholder’s money against their will
-Corporations not equipped to decide what is best for society
-CSR reduces efficiency and personal freedom
-Bizs should focus on maximizing profit as long as it stays within the rules of the game
the case for CSR
legitimacy, business case
legitimacy case for CSR
The existence of the business system depends on it’s acceptance by society
If business is to prevent criticisms or mutinous behaviour, it must be receptive to what is happening in society and respond in some way
the business case for CSR
CSR reduces costs
Increases reputation
Reduces risk
A source of competitive advantage
Win/win for everybody
current debates around CSR
-It takes the societal needs out of public hands (ie govt) and places it into private hands
-Voluntary CSR is not enough. Mandatory measures are necessary
-What does “responsibility” even mean? What about accountability
what are stakeholders
Persons or groups that affect, or are affected by an organization’s decisions, policies or operations
2 types of stakeholders
-market (primary)
-nonmarket (secondary)
market stakeholders
-The stakeholders that engage in economic transactions within a company
-Customers, employees, shareholders, suppliers
nonmarket stakeholders
-The stakeholders that do not engage in economic transactions within a company but can still affect and be affected by a company’s actions
-Communities, govt, media, NGOs
the shareholder view
Shareholders advance capital to a company’s managaers, who are supposed to spend corporate funds only in ways that have been authorized by the shareholders
the stakeholder view
Managers have a duty to both the corporation’s shareholders and “individuals that contribute either voluntarily or involuntarily, to a company’s profitability and who are therefore it’s potential beneficiaries/risk bearers