Biases in Thinking and Memory Flashcards
Algorythms
Trial and error or step-by-step which takes time and effort
Availability heuristic
thinking that relies on how well we remember something
representative heuristic
how similar something looks to what we expect it to look like
behaviour beliefs
thinking of the importance of a goal to chnage behaviour
normative beliefs
thinking about how others see the importance of the goal to change behaviour
control beliefs
thinking about how much power and opportunity I have to meet the goal
Intention
thinking about how serious I am about changing behaviour
confirmation bias
the tendensy to look for information that supports our beliefs and overlook information that is against our opinions
Illusory correlation
when you see a correlation between two things when there is actually no or little correlation