Bandura 1963 Flashcards
What is the aim of Bandura 1963?
To see if watching filmed aggression is cathartic
What is the sample of Bandura 1963?
Opportunity sampling of 96 children (48 boys and 48 girls) aged 3-5, recruited from Stanford University Nursery School
What is the procedure of Bandura 1963?
Original aggression levels measured
No non-aggressive model condition, children watched a film where female adult model was dressed as a cartoon cat (following the script with Bobo doll)
Aggressive model (experimental group) hit, kicked, and punched Bobo doll (e.g. ‘sock em in the nose’
Control group did not show any aggressive behaviours
Children played with toys (e.g. fire truck) then told the toys were not for them, taken to a different room which had Bobo doll and other aggressive toys
Covert observation recording behaviour every 5 seconds for 20 minutes
What are the results of Bandura 1963?
Cartoon produced more non-imitative aggression (100) but less imitative aggression (24), humans were the other way round
No significant difference between live action and cartoon
Children were shocked by aggressive female model e.g. ‘that ain’t no way for a lady to behave!’
Children admired aggressive male role model e.g. ‘he’s a good fighter, like daddy!’
What are the conclusions of Bandura 1963?
Watching filmed violence is not cathartic
Children imitate filmed aggression in the same way as live aggressive role models
What is a strength of children watching TV in Bandura 1963?
High in mundane realism as they are doing tasks they would do in real life so results about watching filmed aggression being cathartic will be more applicable to real life settings
What is a weakness of using a cartoon character condition in Bandura 1963?
Low in ecological validity as cartoons don’t exist in real life so results about watching filmed aggression being cathartic are not applicable to real world aggressive behaviours
What is a strength of using a sample that is larger in Bandura 1963 than Bandura 1961?
Results about watching filmed aggression being cathartic is more representative of a wider population’s aggressive behaviour
What is an ethical issue with Bandura 1963?
Possible protection from harm issues because it could have increased the aggression of the children outside of the study leading to negative consequences for them in the future
What is a strength of using more than one observer in Bandura 1963?
Inter-rater reliability is high so we can repeat the study using different children to see if the results about watching filmed aggression being cathartic is reliable
What is a weakness of using a sample of 3 to 5 year olds in Bandura 1963?
The results about watching filmed aggression being cathartic are not representative to a wider range of children/teenagers/adults
