Approaches

Question 1

Behaviourist

Answer 1

•Skinner: +ve = press lever and get food, -ve = electric floor which stopped when pressed lever
+Scientific credibility (lab research)
+Useful in schools

Question 2

Social Learning Theory

Answer 2

•Learn using role models and identification
•Attention and retention (observation), motor reproduction and motivation (imitation)
+Importance of cognitive factors in learning
+Can explain cultural norms and media impact
-Bobo dolls = lab research

Question 3

Psychodynamic

Answer 3

•Id = fully unconscious, since birth, driven by instincts, works on pleasure principle. Ego = mostly conscious, since 2yrs, mediator, works on reality principle. Super ego = mostly unconscious, since 5yrs, conscience, works on morality principle