Applied tools Flashcards

1
Q

Fast changing outlook of business tourism. Flourishing growth of travel intermediaries business impacting the market outreach of several hospitality companies.

A

Rule of Travel Intermediary

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2
Q

Calls the shots in different tourism industries

A

Tour Operators

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3
Q

Compromise on profit margins to stay afloat- affects the overall economy of tourist destination.

A

Large tourism enterprises

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4
Q

Relationship between travel intermediaries & IT-

Insensitive industry, travel intermediaries must learn and embrace aspects of IT

A

To exist and thrive in an information

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5
Q

Requires careful analysis of when and how IT can offer value added services to clients

A

Computerised Reservation terminals

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6
Q

redefine role of travel inter.

A

Development & Marketing

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7
Q

Use emerging internet mobile tech to their advantage

A

Major challenge

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8
Q

When used appropriately, will assist in developing new strength and managing weakness.

Can turn Threats and Opportunities

A

Information Technology

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9
Q

Impact of IT in travel Intermediaries

A

-High speed internet (Fast communication)
-Downside of high speed internet
-One additional challenge (customer can do it themselves)

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10
Q

-Many travel vendors offer educational opportunities to travel agents.

-Comes in the form of deeply discounted familiarisation trips called FAM TRIPS.

A

Travel agent education

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11
Q

-New tech made it easy for travel professionals to WFH.
-Home based TAS are independent while others contract with HOST AGENCIES.

A

Home-based travel agents (TA)

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12
Q

-Hard times for small-sized travel agencies.
- For those beginning w/ a view of starting in the travel industry

A

Competition from travel booking website

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13
Q

Traditional reasons to approach an agency grow less meaningful every year:

A

Price shopping- compare prices from others and make a decision.
Commission changes- once u book a tourist group.
Travel agent fees- charges in commission.
More choice than ever- web is accessible.
Greater traveler independence- rise of DIY Travels.
Decrease customer loyalty- rise in DIY (Don’t rely on TAS)

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14
Q

Travel agencies use these tools by (starting own blogs,establish social media profiles)

Use these contents to build relationships w/potential and current clients.

A

Online Review and social media

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15
Q

-Remember reading online reviews
-Positive online reviews influenced buying decisions.

A

90%

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16
Q

-buying decisions were influenced by negative reviews

-social media reviews are a big deal

A

86%

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17
Q

-agents decide to reinvent as travel specialist.
-agents seek to serve NICHE POPULATIONS.
-others opted travels( all inclusive resort, cruise line)

A

Reinvention of services

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18
Q

7 important tech solutions for travel intermediaries

A

•Mobile tech
•Augmented reality
•Internet of things
•Virtual assistant
•Big data
•Blockchain
•5g

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19
Q

Advantage of tech in Hospitality

A

•Guess what convenience
•Enable guests to access info and make requests
•Improved communication
•Enable staff to provide superior service

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20
Q

Challenges/Disadvantages

A

•Maintenance and follow up
•People/Potential visitors may change their minds of plans to travel to a particular destination.
•Gain access to confidential information
•Unemployment

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21
Q

Create diff packages

A

Tour operators

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22
Q

sells products and book travel

A

Travel agents

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23
Q

COMPUTER APPLICATIONS IN HOSPITALITY INDUSTRY

A
  1. Computer
  2. Hospitality
  3. Information
  4. Information a communication technology
  5. Information technology
  6. System
  7. Tourism
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24
Q

IMPACT OF COMPUTERS IN H & T INDUSTRY

A

•Market wisdom suggests that hospitality companies must embrace technology to compete against TRADITIONAL COMPETITORS AND ENTRANTS.

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25
Q

Should facilitate the business mission of its enterprise through managed.

A

Strategic info management fx.

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26
Q

Why do hotels adopt ICT?

A

Current apps of computer technology can be grouped into three main areas:

-Operational
-Guest services
-Management information

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27
Q

Benefits of ICT adoption & Application to orgs

A

Operational

-Reduced work
-Reduced labor cost
-Improve decision making
-Improve control of cash flow

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28
Q

Tactical

A

-Improve team work
-Improve service quality
-promote pro active culture
-improved planning times

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29
Q

Strategic

A

-reduce marketing cost
-improve market share
-improve growth & success
-improve competitive advantage

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30
Q

Basic computer system

A

Includes not only the computer but any software and peripheral devices necessary to make a comp function.

Every computer system needs an OPERATING SYSTEM.

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31
Q

Types of Comp systems:

A

-notebook
-desktop
-workstation
-server
-supercomputing farms

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32
Q

Input/output devices

A
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33
Q

Part of a personal computer/part of terminal connected to a computer

A

Keyboard

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34
Q

an input device w/ a ball on its underside rolled on a flat surface

A

Mouse

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35
Q

variation on the mouse. an upside down mouse (can roll directly w hand)

A

Trackball

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36
Q

Speaking to a computer is another form of source input. Speech recognition. devices that accept spoken word through microphone.

A

Voice input

37
Q

A way of getting input directly from the source is for human point to a SELECTION. edges of screen/monitor horizontal beams of light.

A

Touch screens

38
Q

Involves delivering input to computer by looking at the computer. reminiscent of making screen selection by touching screen w finger

A

Looking

39
Q

APPLICATION OF INPUT DEVICES IN HOSPITALITY:

A
40
Q

Allow tracking of employees hand wash + sanitation (input)

A

Fingerprint biometric system

41
Q

read credit cards when cards are swiped over

A

Magnetic strip readers

42
Q

electronic cash registers and pos devices are input devices when used to key in purchase details.

A

Touchscreen e-cash registers

43
Q

Becomes input devices when used to key in purchase details.

A

Touchscreen POS devices

44
Q

used to make reservations via table seating software and in f&b vending machines when keying orders

A

Touch screen devices

45
Q

used in vending machines to other automated machines. at freestanding location w in the lobby, self service f&b terminals purchase through swipes that input devices

A

Card swipes

46
Q

form of POS system that handle transaction at point of sale.

A

Remote order pads

47
Q

used on food production (oven+microwave) when the cooking time is keyed in and set for the equipment

A

Digital timers

48
Q

Input used to write f&b orders transmitted to the bar and kitchen computers.

A

Personal digital assistants

49
Q

f&b orders are keyed in at the keyboards stationed at vending and kiosk, purchase details are in e-pos system, and guests use keyboard to select tables

A

Vending machines-keyboard

50
Q

common input devices when connected to a computer used to key details like POS

A

Keyboards

51
Q

acts as input devices in online pos and charges are posted directly from the dept to the electric folio

A

Point of sale

52
Q

portion of computer system that carries out the instructions of a program

A

Central processing unit

53
Q

OUT DEVICES

A
54
Q

Cathode ray tube monitors that displays text and graphics.

A

Screens

55
Q

Lcd

A

Liquid crystal display

56
Q

Led

A

light emitting diode

57
Q

screen may be the monitor of a self contained personal computer. can be part of a terminal that is one of many terminals attached to the computer

A

Terminals

58
Q

Device that produces printer paper output knows as HARD COPY. tangible and permanent.

A

Printers

59
Q

computers are like people in the sense that it is easier to talk to people.

A

Voice output

60
Q

Process of enabling machines to talk to people

A

Speech synthesis

61
Q

colourful graphics, maps, and charts. Used by managers to compare data easily.

A

Comp graphics

62
Q

made biggest splash in TV, but many people do not realise they are watching wt works. ex-advertisement.

A

Video graphics

63
Q

refers to computer components, devices, and recording media that retain digital data. used for computing for internal of time. aka STORAGE OR MEMORY

A

Computer data & storage

64
Q

Purpose of storage

A

-computer system contains several kinds of storage each w an individual purpose.

  • with out significant memory. would merely be able to perform fixed operations and immediately output results.
65
Q

Types of computer storage

A

-primary storage
-secondary storage
-tertiary storage
-off line storage

66
Q

Generic computer apps in H&T INDUSTRY

A
67
Q

Function: text editing, word wrap & text alignment, layout settings, style sheets, mail merge.

A

Word processor

68
Q

computer app that stimulates a paper worksheets.display multiple cells that make up a grid consisting of columns

A

Spread sheet

69
Q

Features of spreed sheet

A

can function as data bases. by inserting data and number in diff. columns

70
Q

Application of spread sheet

A

-functions
-computation
-statistical analysis
-formatting

71
Q

Integrated collection of logically related records/files consolidated into a common pool that provides data for one/multiple uses

A

Database

72
Q

Technology in the hospitality industry

A
73
Q

used to manage guest bookings, online reservation, pos, telephone, and other amenities. Computerised system

A

Property management systems

74
Q

Types of reservation system

A

-single property based system
-central reservation
-global distribution system
- world wide web

75
Q

Means of electronic booking airlines seats, car hire hotel rooms and ship cruises only by travel professionals. used by travel agents for reservation

A

Global distribution systems

76
Q

system/process that provides info necessary to manage an organization effectively

A

Management information system

77
Q

Hospitality management system and color screen

A

Hospitality management system and color screen

78
Q

ideal for front pf bar accounting, maintaining customer interactions of all times.

A

Colour screen w the small foot print design

79
Q

Ideal for bars, night clubs, quick service restaurants. remote printers

A

colour screen

80
Q

features include:

A

-menu keys
-intelligent prompting
-kitchen control
-automatic back up & redirecting of print jobs

81
Q

refers to being used in the industry

A

ICT

82
Q

Pertains only to the system

A

IT

83
Q

the portion of a computer system that carries out the instruction of a computer program and it is the primary element carrying out the computer function

A

Computer processing unit (CPU)

84
Q

Pms function

A

-Reservation
-rooms management
-guest accounting

85
Q

Hospitality industry software

A

-Electronic point of sale
- Computer reservation system
-Event management system
-Food and beverage management system
-Menu engineering
-Dietary analysis
-Global distribution system

86
Q

Types of database

A

-Operational database
-Analytical database
-Data warehouse
-Distributed database
-End-user database
-External database

87
Q

Presentation packages and graphics are computer programs that enable users to create highly stylised images.

A

Presentation tools

88
Q

programs that layout their documents in a series of slides that can contain text, graphics.

A

Desktop publishing