apple tnc case study Flashcards
intro facts
$394 billion in 2022
number 1 global brand in 2020
employ 164,000
apple’s spatial organisation
design - HQ in California
production - taiwan based company foxconn - employ 1.3 mil
sales - cork, ireland 4,000 jobs
rank of apple stores
usa - 272
china
uk
canada
where are apple’s largest market
rich developed countries
USA, europe, and china
negative environmental impacts
-factories discharge pollutants and toxic metals into water supply
-reliance on non-renewable resources for energy in data centres
why couldn’t they access the indian market
led by cheaper competitor
example of economies of scale
imports sent back to centralised location in US which reduces costs and gives high profitability
foxconn facts
2010 - 14 suicides, had to sign contracts, installed nets
36 hours w out break
62 hours week
half wages spent living expenses
why is shenzhen an attractive location for apple
special economic zone
lower taxes
young, willing, skilled workforce
