AO1 - Knowledge Flashcards
What is a null hypothesis?
A hypothesis that does not predict a change in the dependent variable:
There will not be a significant difference in the DV when we use IV1 compared to IV2.
What is an alternate hypothesis?
A hypothesis that predicts a change in the dependent variable:
There will be a significant difference in the DV when we use IV1 compared to IV2
What are order effects?
Order effects are when the participants repeat the experiment more than once and get tired or bored, which could affect their results.
What are demand characteristics?
Demand characteristics are when the participants figure out the aim of the experiment and change their behavior to seem more desirable to the researcher, decreasing the validity of the experiments.
What are extraneous variables?
Extraneous variables are variables that affect the dependent variable instead of the independent variable, which leads to the researcher not being able to establish cause and effect, decreasing the validity of the study.
What is a lab experiment? Strengths and weaknesses?
A lab experiment is:
Carried out in a controlled, lab environment with standardized procedures
Under the full control of the researcher
What is a field experiment? Strengths and weaknesses?
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What is a natural experiment? Strengths and weaknesses?
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What is opportunity sampling? Strengths and weaknesses?
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What is random sampling? Strengths and weaknesses?
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What is stratified sampling? Strengths and weaknesses?
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What is systematic sampling? Strengths and weaknesses?
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What is an independent measures design? Strengths and weaknesses?
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What is a repeated measures design? Strengths and weaknesses?
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What is a matched pairs design? Strengths and weaknesses?
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What are the five ethical guidelines researchers must follow when carrying out experiments?
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What is a questionnaire? Strengths and weaknesses?
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How do you conduct and design a questionnaire?
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What are open and closed questions? Examples?
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What are some strengths and weaknesses of questionnaires?
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What is social desirability?
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What are some strengths and weaknesses of open questions?
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What are some strengths and weaknesses of closed questions?
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What is an interview? Strengths and weaknesses?
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How do you conduct and design an interview?
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What are structured and unstructured interviews?
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What are some strengths and weaknesses of structured interviews?
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What are some strengths and weakness of unstructured interviews?
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What is an observation? Strengths and weaknesses?
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How do you conduct and design an observation?
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