Animal Semiotics Flashcards
definition of semiotics
- the study/ theory of signs and sign processes, interested in the concept of information
- close to linguistics, communication systems
- aka as semiology
signs
- any information-carrying entity
- smallest unit of information or meaning
- not necessarily ‘communitive’
- can be communicative, representation or signification
semeion
- Ancient Greek word meaning sign/mark- semiotics derived from
- first proposed by Locke
how is information defined? (3)
- defined by its absence (absence is information in itself)
- mathematics (concept of 0), Signal detection theory
- detection process= absent vs. present - defined by how a piece of info contrast with another (ex. stimulus in noisy environment vs. no stimulus –> can you discriminate the two?)
- discrimination process- same or different - defined by its lack of organization or structure (entropy, interference)
- quality of transmission: channel, code, etc.
Umwelt- described by Jacob von Uexkull
- world that animals live in and how they perceive it
- ‘environment’, ‘surroundings’, ‘model of world for given species’
Ex. for humans it is visual, for dogs it is olfactory
Wirkwelt
- the field of actual direct interaction between the organism and the environment
- dimension is sensory-motor, perception-action
- ‘sensing’
Merkwelt
- way of viewing the world, specific perceptive field of given organism
- dimension is perceptual ‘sensation’
Semiosphere
-where two (or more) umwelten interact
-Ex. wolf-human-raven
dogs can help track coyotes, but also can watch for scavenger birds (ravens) as will be near carcasses like coyotes
-symbiotic relationship between coyotes and ravens (food in trade for eyes in the sky)
Thomas Sebeok
founder of zoosemiotics
Heini Hediger
anthropological zoosemiotics- relationship between humans and animals
Name the three processes of semiotics
- communication
- representation
- signification
communication
both emitter/sender and receiver/recipient are involved, direct exchange
=focus of semiotics
ex. wolf threatens coyote at a carcass
representation
- emitter is present, but receiver is absent (or not assumed)
- not communication but still something going on
signification
-receiver is present, but emitter is absent/gone (or not assumed)
Ex. smelling of a scent mark
Ex. bears leaving claw marks on trees
source
emitter/sender of information
receiver
=recipient of information
channel
=sensory mode (modality used)
code
=structure (form)/ system of conventions
-related to syntax (rules that tell how structure works)
message
- content (types: affiliative, agonistic, sexual, etc.) with potential meaning (want message to be clear)
- relates to semantics
- what sign encodes about sender
context
- physical or social context
- relates to pragmatics
- important to be able to extract meaning
expression
- how each syllable is expressed
- related to prosodics (tone of voice)
strengths of zoosemiotic perspective (4)
No assumptions about…
- ‘actual communication’ or interaction between individuals (emitter AND receiver)
- intentionality (on part of emitter)
- interpretation (on part of receiver)
historically, a behavioristic discipline -not about cognition
Weaknesses of the zoosemiotic perspective (2)
- The affective dimension or the affect issue
- importance of emotions not clear, may be too subjective? (do animals have like humans) - The conative dimension or the motivational issue
- importance of incentives, motivational system
- should give animals choices/ preference tests
- question if they have shared motivations?
- learned helplessness?
2 types of signs and describe
- signal= communicative purpose, meant to be decoded by others
- cues= non-communicative purpose (significant or representation), may not be aware of them
Signal
=carries information for COMMUNICATIVE purpose, meant to be decoded by others
- assumption of intentionality, designed to influence behavior
- identified emitter and receiver
- at very least implicit
- communicate something between sender and reciever