analytics Flashcards

1
Q

cpm

A

cost per mil. cost per thousand impressions

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2
Q

cpc

A

cost per click

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3
Q

cpl

A

cost per lead

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4
Q

roi

A

return on investment

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5
Q

roas

A

return on ad spend

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6
Q

customer lifetime value

A
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7
Q
A
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8
Q
A
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9
Q
A
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