Amplify Content With Social Media

Question 1

Internet users spend ___ more time on Facebook than Google

Answer 1

4x

Question 2

What are the basics to building reach?

Answer 2

1. Follow,friend,connect
2. Share links
3. Set up auto publishing to make it easier to publish more consistently
4. Promote your own content 50% of the time
5. Leverage existing contacts

Question 3

What are the best ways to share content

Answer 3

1. Use visual content
2. Comment- Be social and engaging with followers and fans
3. Implement “cocktail party rule”
4. Include keywords to make posts more searchable
5. Always include a link
6. Post frequently and consistently
7. Ensure updates are useful to your buyer persona

Question 4

Key Takeaways

Answer 4

1. Social media is only as valuable as your engagement and content
2. Choose the right networks to engage the right people with the right content
3. Post a variety of different content
4. Always include links in your posts