Amazon Leadership Principles

Question 1

Customer Obsession

Answer 1

Start with customers, gain and keep trust

Question 2

Ownership

Answer 2

1. Think long term, don’t sacrifice long-term for short-term results
2. Act on behalf of the entire company, never say “that’s not my job.”

Question 3

Invent and Simplify

Answer 3

Innovate to simplify, always look for new ideas even if misunderstood for long time

Question 4

Are Right A Lot

Answer 4

Strong judgment and instincts, seek diverse perspective

Question 5

Learn And Be Curious

Answer 5

Curious about new possibilities and explore them

Question 6

Hire and Develop the Best

Answer 6

Leaders develop leaders, coach them. Raise bar with every hire and promotion

Question 7

Insist on Highest Standards

Answer 7

1. Leaders drive their teams to deliver high-quality products, services, and processes.
2. They ensure that defects don’t get sent down the line and that problems are fixed

Question 8

Thing Big

Answer 8

Think Big

Question 9

Bias For Action

Answer 9

Speed matters, many decisions and actions are reversible and do not need extensive study. Calculated risk-taking important

Question 10

Frugality

Answer 10

Don’t use things for nothing

Question 11

Earn Trust (of other colleagues)

Answer 11

Listen, speak well, treat others with respect. Vocally self-critical. Benchmark against best

Question 12

Dive Deep

Answer 12

Operate at all levels

Question 13

Have Backbone; Disagree and Commit

Answer 13

1. Respectfully challenge decisions when they disagree, conviction & tenacious
2. Once decision is taken, they commit wholly

Question 14

Deliver Results

Answer 14

Right quality & time

Question 15

Strive to be Earth’s Best Employer

Answer 15

Are my fellow employees growing? Are they empowered? Are they ready for what’s next? Leaders have a vision for and commitment to their employees’ personal success

Question 16

Success and Scale Bring Broad Responsibility

Answer 16

Success and Scale Bring Broad Responsibility