Advertising and Confidentiality Flashcards
Promotional efforts are a discreditable act if they…
are false, misleading or deceptive such as
1 Create false or unjustified expectations
2 Imply the ability to influence
3 contain a representation that the member will perform services for states fees when it is likely fee will be substantially increased
General rule of Confidentiality
A member in public practice shall not disclose confidential client info w/o specific consent of a client
It is a _______ to inappropriately disclose confidential client information
Discreditable Act
What are exception to disclosing confidential information?
1 Have clients consent
2 Permitted by law and authorized by employer
3 Required by law such as to comply with subpoena or summons
4 Inform public authorities of violation of law
What are exceptions to disclosing confidential information when not prohibited by law?
1 Initiate ethics complaint w/ AICPA
2 Comply with professional standards
3 Reporting potential concerns regarding questionable accounting
Other areas of when confidentiality is important…
1 When member withdraws from an engagement permission is needed from client to release info to new successor
2 Divorce
3 Outsourcing, unless 3rd party is bound by contract to maintain confidentiality
4 Involved in peer reviews info must remain confidential
5 If taking on a new client would likely lead to disclosure of confidential info from an existing client, member should not take on new client w/o informed consent of existing client