Advertising Flashcards by Sonček Lilly | Brainscape

Q

Ziva oglasna tabla

A

Sandwich man

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Q

Doseg oglasevanja

A

Advertising reach

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Q

Masovni mediji

A

Mass media

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Q

Doseci ciljne trge

A

To reach target markets

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Q

Meriti ucinkovitost

A

To measure the impact

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Q

Truni delez

A

Market share

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Q

Oglas

A

Ad/advertisement

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Q

Medijska pokritost

A

Media cover

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Q

Reklama

A

Commercial

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Q

Brosura

A

Brochure

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Q

Oglas z osebnim priporocilom

A

Endorsement

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Q

Oglasni pano

A

Billboard

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Q

Pisec oglasov

A

Copywriter

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Q

Besedilo oglasa

A

Copy

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Q

Zvocna spremljava oglasa

A

Jingle

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Q

Slogan

A

Slogan

Q

Logotip

A

Logo

Q

Cas najvecje gledanosti

A

Prime time

Q

Oglasevalska kampanja

A

Advertising campaign

Q

Ciljna skupina

A

Target audience

Q

Demonstracija izdelka

A

Product demonstration

Q

Sponzorstvo

A

Sponsorship

Q

Ujeto obcinstvo

A

Captive audience

Q

Poster

A

Poster

Q

Pozicioniranje

A

Positioning

Q

Podaljsanje pogodbe

A

Extend the contract

Q

Opraviti promocijske nastope

A

Make promotional appearances

Q

Zascititi svojo znamko

A

Protect their brands

Q

Odpovedati pogodbo

A

Terminate the conctract

Q

Priti na naslovnice

A

Make headlines

Q

Cas oddajanja oglasa

A

Air time

Q

TV-oglasi

A

TV commercials

Q

Oglasevalec

A

Advertiser

Q

Uspesnost oglasevanja

A

Advertising effectiveness

Q

Vodja oglasevanja

A

Advertising director

Q

Oglasno sporocilo

A

Advertising message

Q

Oglasevalska tarifa

A

Advertising rate

Q

Proracun za oglasevanje

A

Advertising budget