Advertising Flashcards
Efektyvios/inovatyvios mažmeninės/didmeninės rinkos strategijos ir technikos
Effective/innovative retail/marketing strategies and techniques
Subtilūs būdai
Subtle ways
Subtilūs būdai
Subtle ways
Įspūdingi/paslėpti/neįtikėtini triukai, kuriuos reklamuotojai naudoja
Mind-blowing/hidden/incredible tricks advertisers use
Skaitmeninis reklamavimas
Digital advertising
Tradicinis reklamavimas
Conventional advertising
Priatikytas reklamavimas
Tailored advertising (to personal interests, profession, background, gender, purchasing history)
Hype/to hype
To promote or publicize (a product or idea) intensively, often exaggerating its benefits
Neišvengiamas
Inescapable
A practice in which manufacturers of goods or providers of a service gain exposure for their products by paying for them to be featured in films and television programmes
Product placement
A form of advertising campaign or marketing strategy which uses a celebrity’s fame or social status to promote a product, brand or service
Celebrity endorsement
A mental condition that makes someone want to keep a large number of things that are not needed or have no value
Hoarding
Krintantis į akį, akį traukiantis
Eye-catching
Klaidinantis
Misleading
Manipuliuojantis
Manipulative
To cause the number of items sold to increase
Boost sales
Pritraukti pirkėjus
Attract customers
Priversti ką nors kažką padaryti
Get sb to do sth
Reklamos išnaudojimai
Advertising exploits
Present a product to its best advantage
Showcase a product
Taikytis į konkrečią auditoriją
Target specific audience
Vaikai yra imlūs, pasiduodantys…
Children are susceptible to
Cards that allow to gain access to your shopping habits and preferences
Loyalty cards
Nuolaidos kuponai
Discount coupons
