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Anglų kalba > Advertising > Flashcards

Advertising Flashcards

1
Q

Efektyvios/inovatyvios mažmeninės/didmeninės rinkos strategijos ir technikos

A

Effective/innovative retail/marketing strategies and techniques

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2
Q

Subtilūs būdai

A

Subtle ways

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3
Q

Subtilūs būdai

A

Subtle ways

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4
Q

Įspūdingi/paslėpti/neįtikėtini triukai, kuriuos reklamuotojai naudoja

A

Mind-blowing/hidden/incredible tricks advertisers use

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5
Q

Skaitmeninis reklamavimas

A

Digital advertising

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6
Q

Tradicinis reklamavimas

A

Conventional advertising

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7
Q

Priatikytas reklamavimas

A

Tailored advertising (to personal interests, profession, background, gender, purchasing history)

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8
Q

Hype/to hype

A

To promote or publicize (a product or idea) intensively, often exaggerating its benefits

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9
Q

Neišvengiamas

A

Inescapable

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10
Q

A practice in which manufacturers of goods or providers of a service gain exposure for their products by paying for them to be featured in films and television programmes

A

Product placement

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11
Q

A form of advertising campaign or marketing strategy which uses a celebrity’s fame or social status to promote a product, brand or service

A

Celebrity endorsement

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12
Q

A mental condition that makes someone want to keep a large number of things that are not needed or have no value

A

Hoarding

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13
Q

Krintantis į akį, akį traukiantis

A

Eye-catching

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14
Q

Klaidinantis

A

Misleading

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15
Q

Manipuliuojantis

A

Manipulative

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16
Q

To cause the number of items sold to increase

A

Boost sales

17
Q

Pritraukti pirkėjus

A

Attract customers

18
Q

Priversti ką nors kažką padaryti

A

Get sb to do sth

19
Q

Reklamos išnaudojimai

A

Advertising exploits

20
Q

Present a product to its best advantage

A

Showcase a product

21
Q

Taikytis į konkrečią auditoriją

A

Target specific audience

22
Q

Vaikai yra imlūs, pasiduodantys…

A

Children are susceptible to

23
Q

Cards that allow to gain access to your shopping habits and preferences

A

Loyalty cards

24
Q

Nuolaidos kuponai

A

Discount coupons

25
Q

Būtiniausių daiktų vieta

A

Location of essential items

26
Q

Lentynų vietos manipuliavimas

A

Location of essential items

27
Q

Kainų etiketės strategija

A

Price-tag strategy

28
Q

Specialių pasiūlymų prekės

A

Special offer items

29
Q

Parduotuvės išdėstymas

A

Store layout

30
Q

Muzika/kvapai kelia emocijas

A

Music/smells appeal to emotions

31
Q

Pasąmoningos asociacijos

A

Subconscious associations

32
Q

Sukelti vaikystės/Kalėdų nostalgiją ir prisiminimus

A

Trigger nostalgia and memories of Christmas/childhood

Anglų kalba (12 decks)

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