Advertisements

Question 1

These are commercial in nature and utilizes explicit
messages to get the consumers to purchase a product or patronize service.

Answer 1

Hard-sell advertisements.

Question 2

These are associate in nature. A major soda company
associates its product with the happiness derived from family togetherness.

Answer 2

Soft-sell advertisements.

Question 3

Derived from the word “information” and “commercials” combine the need to inform or educate and the intent to sell a product. Advocacy groups use
infomercials to send messages.

Answer 3

Infomercial

Question 4

derives from the French word entretenir which means ‘ to hold the attention,
keep you busy, or amused,”.

Answer 4

Entertainment