Advantages&Disadvantages/advertisement Flashcards
Advertise (v)
N?
تبلیغ کردن
Advertisement = تبلیغ کردن = commercial
Many sports players advertise sports-related products
In which
ضمیر موصولی
که در آن/آنها
Over recent years, there has been a sharp Increase in the number of commercials in which famous footballers, tennis-players and swimmers endorse equipment which they claim to use
Footballer (n)
بازیکن فوتبال
Over recent years, there has been a sharp Increase in the number of commercials in which famous footballers, tennis-players and swimmers endorse equipment which they claim to use
Endorse (v)
/in’dors/
تایید کردن-حمایت کردن
Over recent years, there has been a sharp Increase in the number of commercials in which famous footballers, tennis-players and swimmers endorse equipment which they claim to use
Promise (v)
/pra’mis/
قول دادن
Over recent years, there has been a sharp Increase in the number of commercials in which famous footballers, tennis-players and swimmers endorse equipment which they claim to use or energy drinks which they promise will improve our performance
Commentator (n)
/kamen’tei’ter/
مفسر
Expert
Some commentators see this as positive whilst other experts have grave reservations.
طرفداران یک ایده
advocate (n)(v)
/ad’vekeit/
proponent
/pro’po’nent/
مخالفان یک ایده
opponent
/e’ponent/
Critic
/kri’tik/
Grave (n)(adj)
Reservation (n)
N) قبر
Adj) جدی
Reservation
تردید -رزرو
Some commentators see this as positive whilst other experts have grave reservations.
ادعای کاری را کردن
Claim to verb
They claim to use
I claim to agree
You claim to prepare
ادعا می کنند استفاده می کنند
ادعا می کنم موافقم
شما ادعا می کنید آماده می کنید
Beneficial (adj)
مفید-سودمند
This type of advertising can be beneficial in a couple
of ways
Genuinely (adverb)
/geni’u’en’li/
Effective (adj)
واقعا
Effective موثر
if the Items promoted by world- famous sportsmen and sportswomen are genuinely effective, the fans who buy them will perform better when they use them.
consequently (adverb)
/kan’si’ku’ent’li/
در نتیجه-بنا بر این
if the Items promoted by world- famous sportsmen and sportswomen are genuinely effective, the fans who buy them will perform better when they use them. Consequently, they may develop greater self-confidence as they Improve
Self-💢
Self-confidence
اعتماد به نفس
Self-respect
عزت نفس
Selfishness
خودخواهی
Derive (v)
/de’rayv/
Get
Obtain
به دست آوردن
many youngsters derive great pleasure from copying their heroes
Derive great pleasure from (v+ing)
لذت زیادی بردن از
many youngsters derive great pleasure from copying their heroes
Trainer (n)
Trainers (n)
مربی
کفش ورزشی
. Wearing the same trainers and headband
Goggles (n)
عینک شنا
. Wearing the same trainers and headband, using the same racket or goggles
Put on (v)
پوشیدن
کرم زدن
آرایش کردن
. Wearing the same trainers and headband, using the same racket or goggles, and even putting on an identical muscle-relaxing cream
Identical (adj)
/ay’den’ti’kl/
[to] همانند چه چیزی بودن
Identical something to someone or something
همانند-یکسان
. Wearing the same trainers and headband, using the same racket or goggles, and even putting on an identical muscle-relaxing cream to their Idol’s gives teenagers in particular enjoyment, confidence and a sense of identity.
Idol (n)
/ay’dl/
بت
فرد مشهور و محبوب-قهرمان-ستاره
. Wearing the same trainers and headband, using the same racket or goggles, and even putting on an identical muscle-relaxing cream to their Idol’s gives teenagers in particular enjoyment, confidence and a sense of identity.
Enjoyment (n)
لذت
gives teenagers in particular enjoyment, confidence and a sense of identity.
Sense of (noun)
حس/احساس 💢
Sense of identity
احساس هویت
sense of belonging
احساس تعلق
Sense of security
احساس امنیت
The first thing to highlight is that
Firstly
The first thing to highlight is that top sports-stars are role models to their supporters
Role model
/rol’madl/
الگو-سرمشق
The first thing to highlight is that top sports-stars are role models to their supporters
Exploit (v)
/ex’ployt/
(N)
سواستفاده کردن-فریب دادن
Exploitation = استعمار-بهره کشی
The first thing to highlight is that top sports-stars are role models to their supporters, and it Is easy for them to exploit vulnerable followers
Desperately (n)
/des’pret’li/
Try
به شدت-به سختی
Companies which produce sportswear understand this and desperately try to persuade well- known athletes to endorse their goods.
persuade (v)
/per’su’eyd/
Persuade somebody to something
قانع کردن-مجاب کردن
Companies which produce sportswear understand this and desperately try to persuade well- known athletes to endorse their goods.
حتی خواب چیزی رو هم نمیبینند
اصلا انجام نمیدهند
they would never dream of (verb+ing)
Some stars promote products which they would never dream of using
از نظر اخلاقی درست نیست
This is mortally wrong
Morally (adverb)
از نظر اخلاقی
Sporting (adj)
ورزشی
It should also be noted that purchasing items in order to be similar to a sporting superstar is not necessarily healthy.
موفقیت حاصل میشود با
Success is achieved through/by
Consumers need to know that success is achieved through dedication, commitment and effort rather than by buying a pair of Nike shorts.
Dedication (n)
تعهد-از خود گذشتگی
Consumers need to know that success is achieved through dedication, commitment and effort rather than by buying a pair of Nike shorts.
Commitment
Dedication
تعهد
Consumers need to know that success is achieved through dedication, commitment and effort rather than by buying a pair of Nike shorts.
Obviously (adverb)
/ab’vi’es’li/
بدیهی است که- واضح است که
Obviously, this practice can have both positive and negative consequences
Wary (adj)
/veri/
cautious
careful
با احتیاط-مراقب
I am personally wary about this type of endorsement and fear that It may be harmful
endorsement (n)
/in’dir’sement/
پشتیبانی-حمایت
I am personally wary about this type of endorsement and fear that It may be harmful
Fear that
نگران بودن از اینکه
⛔️fear somebody/something (v)
از کسی یا چیزی ترسیدن
Most employees fear unemployment.
اکثر کارکنان از بیکاری می‌ترسند.
⛔️fear to do/doing
از انجام کاری ترسیدن
She feared to tell him the truth.
She feared telling him the truth
او از گفتن حقیقت به او ترسید.
I am personally wary about this type of endorsement and fear that It may be harmful
Carrying out research to verb
تحقیق انجام دهند برای…
I would like to see social scientists carrying out research to determine what effects it actually has, especially on vulnerable.
Determine (v)
تعیین کردن-مشخص کردن
I would like to see social scientists carrying out research to determine what effects it actually has, especially on vulnerable.
