A. Strategic Control vs Tactical Operational Control Flashcards

Compare planning and control between the strategic and operational levels within a business entity. Discuss the scope for potential conflict between strategic business plans and short-term localized decisions.

1
Q

What is the time horizon for planning at the strategic and operational level?

A

S - Long-term, typically 3-5 years or more.

O - Short-term, ranging from daily to monthly or annually.

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2
Q

What is the scope of planning at the strategic and operational level?

A

S: Broad and organizational-wide, focusing on overarching goals like market positioning and global expansion.

O: Narrow, focusing on specific tasks, processes, and day-to-day operations necessary to run the business.

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3
Q

Who are the key decision-makers at the strategic and operational level?

A

S: Top management, such as CEOs, board of directors, and senior executives.

O: Middle and lower-level managers, such as department heads and team leaders.

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4
Q

What is the focus of planning at the strategic and operational level?

A

S: Future-oriented, emphasizing growth, sustainability, and competitive advantage.

O: Efficiency, productivity, and executing strategies set by the strategic plan.

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5
Q

What is the nature of decisions made at the strategic and operational level?

A

S: High-level decisions focused on vision, objectives, and priorities, like entering new markets or investing in innovations.

O: Detailed, tactical decisions on resource allocation, staffing, and optimizing processes for efficiency.

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6
Q

What is the purpose of control at the strategic and operational level?

A

S: To ensure the organization stays aligned with its long-term goals, monitoring performance and adjusting the strategic plan if needed.

O: To ensure daily activities are efficient and according to plan, keeping the organization on track to meet short-term goals.

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7
Q

What metrics are used at the strategic and operational level for control?

A

S: Key Performance Indicators (KPIs) related to growth, profitability, market share, and customer satisfaction.

O: Operational KPIs such as production rates, cost control, employee performance, and process efficiency.

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8
Q

How frequently is control exercised at the strategic vs. operational level?

A

S: Periodically, often annually or biannually, with flexibility to adapt to significant changes.

O: Continuously, often daily, weekly, or monthly, with immediate feedback loops to address inefficiencies.

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9
Q

What is the focus of control at the strategic and organization level?

A

S: Monitoring trends, external environments, and managing risks to make major course corrections if needed.

O: Optimizing resources, reducing waste, improving workflows, and ensuring operational excellence.

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10
Q

What tools are used for strategic and operational control?

A

S: Balanced scorecards, dashboards, and high-level performance management systems.

O: Budget control systems, quality control procedures, process audits, and performance reviews.

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11
Q

Why is aligning objectives important in managing conflicts between strategic and short-term decisions?

A

Ensure that short-term decisions are aligned with the strategic objectives of the organization. Clearly define how short-term actions contribute to long-term goals.

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12
Q

What causes conflict between strategic business plan and short-term localized planning?

A

Conflicts between strategic business plans and short-term localized decisions can arise due to differences in goals, timelines, and priorities

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12
Q

How does integrated planning help manage conflicts between strategic and short-term decisions?

A

Alignment of Goals: Integrated planning ensures that short-term actions are aligned with long-term strategic goals. This means that every short-term decision supports the overall strategy, reducing conflicts between immediate needs and future objectives.

Holistic View: By considering both strategic and operational aspects, integrated planning provides a comprehensive view of the organization. This helps in identifying potential conflicts early and addressing them proactively.

Resource Allocation: It ensures that resources are allocated efficiently to support both short-term and long-term goals. This prevents situations where resources are diverted from strategic initiatives to meet immediate needs, or vice versa.

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13
Q

List potential conflicts between strategic business plans and short-term localized decisions

A
  1. Objective Alignment
  2. Resource Allocation
  3. Risk Management
  4. Performance Metrics
  5. Cultural and Operational Output
  6. Change Management
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14
Q

How can conflicts between strategic business plans and short-term localized decisions be better managed.

A
  1. Effective Communication
  2. Prioritize and Alignment of Goals
  3. Integrated Planning
  4. Cross Functional Teams
  5. Risk Management
  6. Resource Management
  7. Performance Measurement
  8. Change Management
  9. Scenario Analysis
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15
Q

Resource Allocation Conflict

A

Strategic plans may require significant investment in long-term projects (new technologies, new markets), while short-term decisions might prioritize immediate needs (staffing shortage, urgent production issues), leading to conflicts over resource distribution.

Potential Conflict: Redirecting resources to address short-term issues might delay or derail strategic projects. For instance, reallocating budget to fix a temporary production problem could delay funding for a strategic marketing campaign.

16
Q

Goal Misalignment Conflict

A

Long-term strategic goals might focus on market expansion or innovation, whereas short-term decisions might aim at quick wins or cost-cutting, causing a misalignment in objectives.

Potential Conflict: Short-term decisions focused on immediate gains might undermine long-term strategic objectives. For example, cutting costs aggressively to meet a quarterly financial target might negatively impact long-term investment in R&D or customer service.

17
Q

Risk Management Conflict

A

Strategic plans might involve taking calculated risks for future growth, while short-term decisions might be risk-averse to avoid immediate losses, leading to a conflict in risk tolerance.

Potential Conflict: Short-term risk aversion might prevent the organization from pursuing bold strategic initiatives. For example, avoiding a high-risk, high-reward investment could hinder long-term growth potential.

18
Q

Performance Metrics Conflict

A

Strategic plans might emphasize metrics like market share, growth profitability and brand reputation, while short-term decisions might focus on quarterly profits or sales targets, causing a clash in performance evaluation.

Potential Conflict: Focusing on short-term metrics might lead to decisions that are not aligned with long-term goals. For instance, prioritizing short-term sales targets might result in aggressive sales tactics that damage long-term customer relationships.

19
Q

Change Management Conflict

A

Strategic Plans: Involve significant changes and transformation efforts to achieve long-term objectives. Short-Term Decisions: Focus on incremental improvements and maintaining stability.

Potential Conflict: Short-term focus on maintaining stability might impede necessary changes for strategic progress. For instance, resisting changes to long-standing processes might prevent adopting new technologies critical for future success.

20
Q
A