8. SET factors Flashcards

1
Q

What social issues factors needs to be considered by business ?

A

Demographics -growth(d,b,m), composition,health,wealth,education, location.

Social trend(change) - status(class), values, attitudes(like/dislike), preference

Gov policy - birth control, housing, health etc.

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2
Q

What are environmental issues ?

A

Business affects environment (pollution,waste of resources)& viceversa( climate change, lack of resources, legislations)

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3
Q

How damage to environment can be limited ?

A

Recycling, use less resources, prod. planning, use energy efficiently.

Sustainability -trees

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4
Q

How businesses change thanks to technology ?

A

Downsizing, delayering, outsourcing

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5
Q

Adv & disadvantage of outsourcing (2x2)

A

+flexibility
+specialist knowledge
+fixed fee contract

-giving access to 3rd party
-possible bad contract
-outflow of experts

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6
Q

How techn. change impact products ?

A

-more sophisticated
-more substitutes available
-new prod.(online banking)
-support outsourced

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7
Q

How techn. change impact prod. process ? (2)

A

-automated prod lines
-IT systems efficient monitoring

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8
Q

How techn. change impact marketing ?

A

Pricing-monitoring
ProMotion-new(banners)
Distribution (internet)
Market research through databases

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