5. Campaign strategy Flashcards
1
Q
Who is the first Democratic to officially announce candidacy for the 2022 Ohio US senate seat?
A
Tim Ryan
2
Q
What should Tim Ryan look at when running?
A
- recent election results
- recent shifts in partisan leaning
- recent patterns of voting among key demographic groups
3
Q
Why run candidates in races where they are unlikely to win?
A
- build campaign infrastructure for the future
- gives local party committees work to focus on
- offers an alternative perspective to voters in the district
- prepares for a potential scandal/retirement/redrawing of district lines etc
4
Q
what does a campaign strategy look at?
A
public mood
campaign message
which voters to target
w
5
Q
what do most candidates emphasise in their ads? v incumbents?
A
issue positions, particularly true of challengers
incumbents likely to run on their image (and the things they have achieved)
6
Q
What are some proposed campaign reforms?
A
- free or subsidized communicattions
- revamped FEC
- nonpartisan redistricting
- improved voter turnout and election advministration
7
Q
why is campaign reform needed?
A
incumbency will continue to be definign reason for winning
challengers will continue to struggle to raise money and attract news and media attention
