4.4 Oligopoly Flashcards
What are the characteristics of an oligopoly
High barriers to entry and exit
High concentration ratio
Interdependence of firms
Product differentiation
What is meant by a cartel
This is a group of two or more firms which have agreed to control prices, limit output, or prevent the entrance of new firms into the market
What is meant by price leadership
This occurs when one firm changes their prices and other firms follow. This firm is often the dominant firm in the market
What is meant by price wars
A price war is a type of price competition which involves firms constantly cutting their prices below that of its competitors meaning competitors lower prices to match
What is meant by non-price competition
This aims to increase the loyalty to a brand which makes demand for a good more price inelastic
What is meant by barriers to entry
Firms might try to drive competitors out of the industry in order to increase market share. Barriers to entry prevent new firms entering the market profitably
What does the kinked demand curve look like
Explain the kinked demand curve
It illustrates the feature of price stability in an oligopoly showing the interdependence between firms
If price increases firms don’t react so the firm which increases loses market share
If firms decrease price the firm gains a small proportion of market share
The first part of the curve shows price elastic demand curve and the second part shows relatively inelastic demand curve
What is meant by collusive behaviour
This occurs if firms agree to work together on something such as set price
What does collusion lead to
A lower consumer surplus, higher prices and greater profits for the firms colluding. Allows firms to maximise their joint profits
Why do firms in an oligopoly have a strong incentive to collude
They can maximise their own benefits and restrict their output to cause market prices to increase which deters new entrants
What is meant by non-collusive behaviour
This occurs when the firms are competing. This establishes a competitive oligopoly
More likely to occur when there’s several firms as one firm has a significant cost advantage
Firms grow by taking market share from rivals
What is meant by overt collusion
This is when a formal agreement is made between firms
What is meant by tacit collusion
This is when there is no formal agreement but collusion is implied
What is the difference between cooperation and collusion
Cooperation is allowed whereas collusion is not
Collusion is usually with poor intentions whilst cooperation can be beneficial